Sales of smartphones, laptops, washing machines, and TVs are rising in smaller Indian towns, bridging the gap with larger cities. The trend...

Online electronics sales are booming in India. Quick commerce platforms are delivering appliances fast. Consumers are comfortable buying la...

The festive season brought good news for the technology sector. Sales of tech products and durables saw a significant rise. Air conditioner...

Online sales of high-value electronics such as air-conditioners, washing machines, and laptops grew significantly faster than offline sales...

Confidence in the Asia-Pacific region strengthened modestly in 2016, rising three points between the first quarter

GfK-Nielsen is the only agency that tracks retail sales of consumer products such as consumer electronics, domestic appliances, telecom and...

Companies hope for healthy double-digit growth in the coming festive shopping season.

IT company Wipro’s consumer products division increased its second quarter revenues by 20% mostly on the back of its flagship brand Santoor.

In 2010, its market stood at 3 mn units and was estimated to touch 3.6 mn this year, a figure that industry insiders say may be hard to ach...

For global market research giant Nielsen, the centre of gravity is clearly shifting to India.

Piyush Mathur, managing director of The Nielsen Company – South Asia talks about the impact of recession on research, Nielsen's new service...

Ricardo Fort, Coca-Cola India vice-president marketing, shares his thoughts on portfolio expansion, the AC Nielsen controversy, bridging th...

As the global economic crisis consumed nearly every sphere of business, one industry held out against recession through 2009 by promising t...

The tension between ACNielsen and consumer product makers has reached a peak with Dabur discontinuing the service of the market researcher ...

A global study by research agency AC Nielsen shows that Indians rate advertising as the most favourable form of communication, ahead of cou...

AC Nielsen, the country’s largest market researcher, is building up and increasing its scale of coverage on various parameters, under press...

Chyawanprash category has witnessed a 10% fall, its steepest in volumes, and marketers such as Dabur are a worried lot.