Corona fallout: Zomato urges customers to check ‘hygiene rating’; Urban Ladder instructs delivery partners to wear masks

Brands are trying to reassure consumers in the wake of the outbreak.

Agencies
Hit by a slowdown with fewer people venturing out and spending, brands are trying to put up a brave front to their customers and reassuring them of their safety.
As the number of people testing positive in India mounts and the fear of coronavirus spreads, brands are trying to do as much damage-control as possible. Hit by a slowdown with fewer people venturing out and spending, many are trying to put up a brave front to their customers and reassuring them of their safety.

Online food-delivery platform, Zomato, on Friday afternoon sent out an email to its customers, and assured them that it was taking all steps to ensure the safety of its customers, delivery partners, merchants and employees in the wake of the Covid-19 outbreak.

Zomato’s mail, which comes days after Swiggy had sent a similar one, reiterates that it is

“continuously training and educating our delivery partners on the best practices of personal hygiene, proper method and frequency of hand washing/sanitising as well as what to do in case they have any symptoms related to COVID-19.”

It also mentioned that it has asked its delivery partners to self-quarantine or reach out to a doctor immediately if they show any symptoms. The online food brand has also promised financial support to its ‘delivery partners financially during this time’.

Zomato has also urged its customers who order food and make bookings through the platform to use the filter 'hygiene rating' while searching for options for delivery. Apart from that, it said that it had also reached out to merchant partners and advised them on best practices to be followed by staff in their kitchens.

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​Screenshot of the advisory sent by Zomato.
Screenshot of the advisory sent by Zomato.

Online furniture delivery brand, Urban Ladder, meanwhile, sent a note to one of its customers who had made a recent purchase. Apart from emphasising on the ‘necessary precautions to protect customers and team members’, the note also said that it was equipping its team members with ‘masks to be used during their visit for delivery/installations.’ The note was signed by Ashish Goel who is the CEO of Urban Ladder.


Tea and beverage brand, Chaayos, which is quite popular with the millennial lot, has also sent an SMS to its customers and listed a few steps that it has taken. Chaayos, which also doubles up as a co-working space for many youngsters, has mentioned that its 'cafe team is wearing masks as a precautionary measure'. It also added that it has made 'hand sanitisers available for guests across all cafes'.

​Chaayos has also sent an SMS to its customers and listed a few steps that it has taken.​
Chaayos has also sent an SMS to its customers and listed a few steps that it has taken.


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