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OPTIMIZING WORKFLOWS WITH AI
Indian employees AI-ready, but enterprise workflows holding them back: ReportMost Indian employees find AI improves their daily work experience significantly. However, only a third see AI embedded deeply within core ...
The Project-Driven OrganizationIn an era when adaptability and innovation are paramount, organizations are recognizing the pivotal role of projects in driving success. In...
Companies Are Laying Off Workers Because of AI’s Potential—Not Its PerformanceAI has been cited as a cause of layoffs, but is it actually displacing jobs? And if not, what’s going on? Based on a survey of 1,006 global...
Is Your Workplace Set Up for AI Agents?AI’s true productivity gains require redesigning organizations, not merely adding AI to human-centered systems—much like factories once had...
Startups bet on AI and a leaner futureWhen Eric Lauer needs to hire at Giftory, the online gift-giving platform he runs, he's no longer looking for eager young coders fresh out ...
ETtech Explainer: Why AI startups like Emergent, Sarvam, UnifyApps are seeing bigger bets & soaring valuationsIndian artificial intelligence startups are experiencing significant funding and valuation surges. Emergent and Sarvam AI recently achieved...
Match Your AI Strategy to Your Organization’s RealityArtificial intelligence is often hailed as a game changer, but too many firms discover that their bold AI pilots collapse when their operat...
AI delivers bigger financial gains only when companies redesign workflows: McKinseyCompanies gain little by adding AI to existing processes. True benefits emerge after redesigning work around AI. Most organisations use AI ...
ET Most Innovative AI Product Awards 2026: Enterprise AI isn't about intelligence, it's about confidenceET The Most Innovative AI Product Awards 2026 comes at a time when enterprise AI adoption is entering a more demanding phase. Businesses ar...
Why Your Digital Investments Aren’t Creating ValueMany companies are pouring money into AI, analytics, and CRM platforms, yet struggle to translate those investments into measurable revenue...
Why Great Innovations Fail to ScaleScaling innovation today demands contributions from multiple partners. Many innovations fail not because of flawed ideas but because teams ...
Preparing Your Brand for Agentic AIAI agents are transforming brand-consumer relationships. The authors explore how brands must adapt to a new retail environment in which con...
Why Gen AI Feels So Threatening to WorkersAs generative AI begins to handle more cognitive, creative, and interpersonal tasks, many employees perceive it to be a threat to their com...
Why AI Adoption Stalls, According to Industry DataMany companies report widespread AI usage but disappointing returns, assuming the problem lies in execution rather than adoption. New resea...
How global scammers use US tech to fleece peopleIndian scammer Safeer Koorimannil reveals how AI from American tech giants fuels global fraud rings in Myanmar. Trafficked to a scam center...
Snap Bets on AR Glasses again, this time with SPECS priced at $2,195 for pre-orderSnap has unveiled SPECS, its most advanced augmented reality glasses yet, as the company intensifies its push into the emerging spatial com...
GenAI could deliver up to 50% higher sales velocity and faster launches for India’s real estate sectorGenerative AI promises to revolutionize Indian real estate, boosting sales velocity by up to 50% and slashing project launch times by 30%. ...
Not every AI product is an innovation. Here's what the difference looks like.The AI market is no longer short on products, it is short on impact. As enterprise adoption accelerates, the benchmark for innovation is sh...
From AI pilots to enterprise-wide transformation: How scalable AI products are creating real business impactAs enterprise AI adoption accelerates, organisations are placing greater emphasis on products that can be deployed, scaled, and integrated ...
Which AI products are actually delivering results? The innovations defining enterprise AI in 2026The AI era has moved from potential to proof. In 2026, the products that matter are not the most complex; they are the ones delivering meas...