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CENSUSWIDE RESEARCH GEN Z
India’s Gen Z: In world's largest democracy, an electoral wildcardIndia’s Gen Z population is sizeable, but its electoral influence will depend on voter eligibility, registration, turnout and constituency-...
West Bengal minister calls CJP 'Gen Z' movement a "huge scam", says illegal actions will invite actionWest Bengal Minister Dilip Ghosh criticized the Cockroach Janata Party's Gen Z movement as a scam. He argued that illegal actions will be m...
Youthful approach, not age, key to youth connect: BJP's BL SanthoshBJP general secretary BL Santhosh emphasized connecting with the youth through a youthful approach. He stated that leaders do not need to b...
Technology overtakes brand in influencing India’s car-buying decisions: ReportTechnology and advanced features have outpaced brand loyalty in influencing car purchases among Indian consumers. A recent Bain & Co survey...
'Then, you are not Gen Z?' Delhi HC's light-hearted remarks during hearing of CJP leaders' pleaDuring a recent hearing, the Delhi High Court engaged in a light exchange about the ages of Cockroach Janta Party leaders. Justice Subramon...
Telugu star Teja Sajja reportedly getting married in December. Who is his bride-to-be?Teja Sajja is reportedly tying the knot soon this year. As per reports, the HanuMan star is gearing up for a quiet, intimate wedding away f...
From free ration to school uniforms, in-kind welfare moves nearly 22 crore Indians to a higher consumption bracketA recent study indicates that nearly 22 crore Indians benefit from free goods and services provided by the government. This includes foodgr...
Myntra sees Gen Z drive beauty growth as skincare, smaller cities gain groundGen Z accounts for 60% of Myntra’s beauty shoppers, spending 1.2 times as much on beauty as the average customer, according to the company’...
Bengaluru techie reveals his biggest corporate flex is not free food or gym membership: ‘I don’t have to kill my imaginary daadi just to…'Taking to Instagram, Aman Vaishnav, a senior AI engineer, revealed how being trusted by his manager and authorities in his job brought out ...
‘I am losing my aura’: Gen Z employee struggles to survive 9-hour shifts, strict lunch breaks and rude managersGen Z employees are distinguishing themselves from millennials by prioritising mental well-being and strong boundaries at work. This shift ...
Odisha campus polls: ABVP claims victory in 8 of 13 universities; CM says Gen Z has faith in PMABVP has claimed victories in eight out of 13 state universities during student elections held in Odisha. The opposition BJD-affiliated BCJ...
Gen Z in US are more miserable than previous generations, 1 in 4 young adults seeking treatment for depression: PollRecent surveys reveal a troubling trend: Gen Z's mental health is deteriorating, with many grappling with depression. A mere 44% of young a...
AI agents are the next race in consumer AI
AI investment is surging, but businesses are struggling to prove the value, HTEC Global study findsHTEC, a global product engineering and AI transformation company, today launches The HTEC AI Value Realization Report 2026, revealing a new...
Personal Finance tips: More and more American younger generations are taking financial guidance from AI, experts want them to remember few pointsWhile AI can be utilized for research, some financial experts are skeptical about the legal responsibilities of the technology. Certified f...
Gen Z stereotypes are wrong, every generation shares the same human needsA university faculty member recently interacted with Gen Z students, delving into their goals and ambitions. The students voiced a clear ne...
GenZ deserves better than undeclared Emer-GenZ: Tharoor slams govtShashi Tharoor has criticized the Modi government for its response to protests demanding answers about electoral integrity. Authorities dep...
From T-shirts to ramp walks, political parties rethink how they woo Gen ZYouth-led protests have prompted political parties to engage Gen Z through informal outreach methods, combining traditional and modern appr...
More than half of Gen Z investors are putting investment money into sports betting - here’s why they still struggle to break evenTwo in five Gen Z adults view sports betting as an investment strategy. Betterment data shows 52% of young retail investors redirected stoc...
Is Gen Z really abandoning books? TikTok influencer Alix Earle’s viral admission sparks massive debate; What are Gen Z's preferences?Alix Earle's recent comment about never reading a book triggered a broader debate regarding Gen Z and reading habits. While some studies re...