The landscape of audio streaming in India is undergoing a transformation with a dynamic hybrid model gaining traction. Services are blendin...

India streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...

In an exciting development, Amazon Music is set to unveil a new strategic initiative in India, offering a trio of subscription options: fre...

Saregama is embracing an AI-driven future. The music label is exploring licensing deals with generative AI platforms. Simultaneously, it is...

Jio has introduced a new Rs 200 OTT Pass. This pass offers subscriptions to 15 OTT platforms and over 1000 live TV channels. It also includ...

The Swedish streaming giant will offer more than 650 long-form magazine articles in the English language to users ⁠with access ⁠to audioboo...

Spotify is embracing artificial intelligence to become a personalised audio platform. The company is developing AI playlists, conversationa...

Lenskart has posted a sharp jump in its March-quarter revenue even as profit dipped marginally. This and more in today’s ETtech Top 5.

India's old television distributors and new digital companies are in a regulatory fight. The debate is about whether internet-delivered TV ...

Indian car buyers now prioritize infotainment, with over 60% seeking advanced connectivity. The Kia Sonet X Line excels with sharp dual scr...

India’s growing use of smartphones, AI tools and social media is driving a surge in demand for digital storage, with experts warning of a “...

The POCO X8 Pro Max focuses on delivering strong performance and battery life at a competitive mid-range price. It offers a powerful chipse...

POCO X8 Pro Max targets performance enthusiasts with its potent chipset and substantial battery, offering flagship-like speed at a mid-rang...

Women are learning to keep pace with the ubiquitous apps and AI, shrugging off dependence on their kids for financial transactions, online ...

A wealth management co-founder's assertion that Indians need ₹40 crore to retire at 60 if their expenses are up to Rs 2 lakh has sparked de...

YouTube is testing a new AI search feature that changes how people find videos and answers online. The tool gives simple step-by-step resul...

YouTube is piloting new smart playback features for Premium subscribers, including Auto Speed for dynamic playback adjustment and On-the-Go...