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WHAT IS DIGITAL MARKETING
When the right audience is listening, partnerships become a strategic advantageFor brands targeting business decision-makers, visibility alone is not enough. Bosch’s partnership with ET demonstrates how credible platfo...
MPs across party lines push bills to limit social media access for minorsAlthough private members’ Bills have rarely been cleared by both Houses in the past, their introduction reflects the growing urgency among ...
In financial services, trust comes before speed; AI doesn't replace itIndia is a compelling place to test that idea, because India has been quietly building something transformative. Only a decade ago, shopkee...
Freshers hiring intent rises, but one-third industries cut plansThree in four companies intend to hire freshers in the second half of the year, even as IT, consulting, telecom, media & entertainment and ...
10 Years of GeM: The platform that transformed public procurement in IndiaThe Government e Marketplace (GeM), has revolutionized public procurement in India by providing standardized digital tools that boost confi...
L&T Innovation Fund to offer deeptech market access beyond capitalSushma Kaushik, head of the L&T Innovation Fund, told ET that L&T’s business leaders have themselves started scouting startups, a shift fro...
Jana Nayagan OTT release update: Where and when to watch the Tamil action drama starring Thalapathy VijayJana Nayagan, starring Thalapathy Vijay, is reportedly heading for its digital premiere after its theatrical run. Directed by H Vinoth, the...
LIC weighing plans to invest in health insurance, fintech: R Doraiswamy, CEO, LICLIC said the government’s ₹31,552-crore offer for sale reflects investor confidence and helped achieve 10% public shareholding. The insurer...
‘Bharat’ is going digital on its own termsBharat’s consumers may be hesitant to purchase certain products online, but it’s clear that they are ready to embrace digital shopping.
Doximity shares soar 60% after CEO says its AI can outperform AnthropicDoximity shares surged after the healthcare platform highlighted the strong performance of its clinical AI, overshadowing an earnings miss....
Sensex down nearly 8% in 2026. Best time to top up your mutual fund SIPs?The BSE Sensex has declined nearly eight percent, prompting investors to consider increasing mutual fund SIP contributions. Market experts ...
Crompton Greaves shares crash 7% despite strong Q1 resultsCrompton Greaves Consumer Electricals shares fell to a day's low of ₹250 on Friday, even after posting strong Q1 results a day earlier. The...
Mastercard says UPI complements digital payments ecosystem, not a competitorMastercard sees India's UPI as a complementary platform for digital payments. This homegrown system has significantly expanded the country'...
UPI no challenge to Mastercard, has expanded digital payments: ExecMastercard India head Gautam Aggarwal sees UPI as a complementary system. UPI has educated consumers and expanded the digital payments mark...
DY Patil Online BCA and BBA: Bridging India’s tech skill gap for global remote jobsIndia’s education market is adjusting to a simple reality: families and students increasingly want degrees that do not merely certify atten...
Sterlite Tech shares gain 4% on Rs 1,760 crore international order winSterlite Technologies shares saw an upswing on Thursday after the company secured a Rs 1,760 crore international order for high-density opt...
If a beauty product works in India, it can succeed anywhere: L’Oréal India MD Jacques LebelL'Oreal sees India as a vital laboratory for developing demanding beauty product formulas. The company aims to revitalize its operations in...