In the latest episode of the SaaS CMO Circle podcast, top marketing thinkers from LinkedIn and Zoho reveal how B2B video content is engagin...

Gen Z is increasingly tuning out traditional digital ads, with augmented reality emerging as a powerful alternative. A new study reveals AR...

AI is revolutionizing content discovery and engagement, making experiences faster, simpler, and more natural for users. It personalizes rec...

Amagi, a Bangalore-based unicorn in cloud-based SaaS technology for broadcast and CTV, has acquired Argoid AI. This acquisition aims to int...

Invidi Technologies partners with Hathway Digital and DEN Networks in India to introduce advanced targeted advertisement solutions for digi...

ZEE optimises costs by terminating 50% TIC staff in Bengaluru, focusing on content enhancement and 20% operating margin goal. Management ta...

Moloco, a machine learning and advertising technology company, has partnered with Viacom18-owned JioCinema to develop a robust monetization...

Four years is a lifetime in the world of technology. In 2019, the World Cup semifinal broke the record for peak concurrency, with 25 millio...

In preparation for the November 10th theatrical release of "The Marvels," Marvel Studios has rolled out three fresh episodes of "Legends" o...

Want to get popular among the millennials? Here are 7 best sites to buy TikTok views and likes

After months of lockdown due to the Covid-19 pandemic, there are attempts to resume sporting activities with empty stadiums across the worl...

ZEE has secured a US patent for a ‘five-senses’ tech platform that allows the television audience to touch, feel, or smell products.

Sharma, Tomar and Singh are among the increasing group of viewers who are using their mobile devices for some sort of engagement and intera...

Tata Communications has teamed up with Sweden's Net Insight to help media houses distribute video feed from any location globally to any de...

Benjamin Grubbs, ED - Interactive media, Turner Broadcasting System, APac was recently visiting the country and took sometime out to talk t...

Microsoft Corp. said Wednesday it has acquired Navic Networks, which specializes in emerging forms of television advertising technology.