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VERNACULAR CONTENT GROWTH
India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...- Stock, mutual fund investing from Tier-2, 3 cities grows fast, but limited awareness, advisory gaps remain key concernsEven as individuals from Tier-2/3 cities and beyond are rapidly embracing the world of stocks and mutual funds, gaps in advisory and awaren...
- India’s sports boom is just getting startedIndia is a major sports market, with cricket leading the way. The nation's sports economy is rapidly expanding. The focus now shifts to bro...
- MS Dhoni invests in AI-driven storytelling platform Kuku, joins Kuku TV as brand ambassadorIconic cricket star MS Dhoni is making waves off the field by investing in Kuku, a dynamic platform redefining storytelling for mobile user...
- YouTube creators turn entrepreneurs on growth in vernacular, connected TV: reportIndian digital creators are increasingly becoming entrepreneurs, building lasting brands rather than chasing viral hits. YouTube’s report h...
- India’s gaming industry powers upThe report found that India contributes approximately 20% of the world’s total mobile game downloads, surpassing even the combined download...
- Kuku FM raises $25 million in funding from Fundamentum, othersThe latest investment is Fundamentum’s second in the vernacular audio content platform. Kuku FM had last raised $21.9 million in Series B1 ...
- Glance rides on lock screen content in regional languagesA higher number of users of lock screen platform Glance are consuming content in regional languages and their percentage is increasing stea...
- Khabri raises pre-series A round of $2.1 million from investorsAfter penetrating the Hindi speaking markets, Khabri plans to launch content across multiple regional languages like Tamil, Telugu and Kann...
- Matrubharti raised Rs 3.24 crore in Angel fund roundMatrubharti will deploy the fund to add content in three South Indian languages, besides building stronger Technology and Data Intelligence...
- Tongue twist: Now, unicorns go vernacular for Bharat usersUnicorns such as Byju’s, Policybazaar among others support anywhere between two & 12 regional languages.
- ZEE beats estimates in Q3 with cost control, revenue growthZEE should continue to beat the industry’s advertising revenues growth .
- Manch raises Rs 5 cr led by Stellaris Venture PartnersThe company which is founded by Pritam Roy an alumni of IIT Bombay and Hari Sunkari, an alumni of Osmania University, will use the cash to ...
- Here's why investors are queuing up to back Indian language content startupsThe first wave of Indian language content startups with entertainment as the theme has already garnered a lot of attention from investors i...
- Khan academy gets its math right, adds content in local languagesLaunched about a decade ago as an online learning, free-of-cost platform by Sal Khan, Khan Academy started operations in India in 2016.
- How small ecommerce firms are trying to access local towns and citiesCompanies are looking to digitally recreate the experience of bargaining with vendors local languages.
- OnlineTyari raises Rs 15 crore from The Michael and Susan Dell FoundationOnlineTyari is a mobile application that allows highly customized, curated and vernacular test preparation content delivered through very l...
- 5% of FMCG sales to be online by 2020: Google-Bain surveyWith more and more people surfing online for FMCG products, the Internet would influence over a third of total sales in the sector by 2020,...
- Media and entertainment industry in South India to see CAGR of 16% by 2017Media and entertainment industry in South India is expected to grow at 16% CAGR to Rs 43,600 cr by 2017.
- Guruji.com launches desi searchGuruji.com, India's first search engine has announced the launch of Indian language search.
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