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UPSELLING TACTICS
America’s à la carte economy is making everyone feel poorerFamilies are facing a barrage of unexpected charges and 'upsells' at entertainment venues and travel destinations, a trend dubbed the 'à la...- Amazon lawsuit ‘threat to all internet users’: PerplexityArtificial intelligence (AI) startup Perplexity termed the lawsuit brought by Amazon against its agentic shopping tool a “threat to all int...
- Top 9 Online Marketing Certification Courses to Grow Your Career in 2025Explore comprehensive online marketing certification courses designed to equip you with the latest digital marketing skills needed to thriv...
- 10 Best Online Entrepreneurship Certification Courses for 2025 SuccessAre you ready to turn your business idea into a reality, or maybe you just want to refine your entrepreneurial skills? This hand-picked lis...
- Reliance is trying to become "the coolest one"Reliance Retail is aggressively expanding into the consumer durables market, challenging established giants like LG and Samsung. The compan...
- Elevating pricing through value engineering: A CEO priorityBy quantifying improvements in key performance indicators, pricing becomes an extension of the business case, fostering stronger relationsh...
- Eternals’ FII cap signals stronger push into quick commerce with inventory-led strategy: Karan TauraniElara Securities' Karan Taurani views Eternals' move to cap FII ownership positively, paving the way for inventory-led quick commerce growt...
- Musk lavished time, attention & tens of millions of dollars on Trump’s reelection. What's in it for him?Musk is deeply investing resources to support Donald Trump's reelection, raising concerns about potential conflicts of interest. Musk’s sig...
- Battling the spam goliath: Inside Trai's plan to clamp down on unwanted calls, spammersTrai's efforts to combat spam include implementing DLT, removing inactive headers, and AI-based scam detection. However, challenges such as...
- How not to overspend at sales: Ways to avoid retailer tricks, cognitive biases that make you binge during festive seasonThe blitzkrieg that starts with massive online sales in October, lingers on till the end of the year, peppered with offline sales across ma...
- CFO Benefits: From Agile Operations to Informed Decision-MakingHiring a Chief Financial Officer (CFO) can bring numerous advantages to businesses. CFOs contribute to strategic planning, risk management,...
- How to revive your struggling cloud kitchen business?According to an analysis by Redseer, the cloud kitchen market size is expected to reach $2 billion in the next couple of years. The growth ...
- Why women's wallets are getting super-tinyThey're slimming down because women are buying more compact handbags and don't need to lug around as many cards or wads of cash.
- Next-gen analytics, Big Data core to telcos’ strategy: TeradataTeradata is now finally able to implement consistent and relevant messaging approaches that provide cohesive consumer experiences across mu...
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