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TWIX AND BOUNTY
Mars to buy Cheez-It, Pringles maker Kellanova in mega $36 bln dealMars, the family-owned candy giant known for brands like M&M's and Snickers, has announced a nearly $36 billion deal to acquire Kellanova, ...- King Charles Coronation: Life-sized bust made of chocolate to celebrate the occasionThe coronation of King Charles III and his wife, Queen Consort Camila will take place on Saturday, May 6, 2023.
- Mars Wrigley elevates Kalpesh Parmar as GM Asia; announces Tamer Kadry as India headAfter leading the India business for three years with double-digit growth, Kaplesh Parmar will lead the company’s Asia business with immedi...
- India is among fastest growing markets for Mars Wrigley: Kalpesh R Parmar"There is a resurgence around India; some of the larger economies are facing tougher headwinds. If companies want to exist for the next few...
- Mars India says Skittles meets all local normsMars Wrigley's India unit has said its Skittles chocolate brand being sold in the country complies with local regulations.
- Skittles complies with local regulations: MarsA spokesperson for Mars Wrigley India said: “While we do not comment on pending litigation, our use of titanium dioxide complies with FDA a...
- E-commerce grocery companies shift focus to large packs to drive higher returnsExecutives said large packs also serve as a more convenient option for consumers, a trend that took off during Covid-induced lockdowns and ...
- Mars begins local production of its Galaxy chocolatesThe Indian unit of the $35 billion confectionery and snacking company which makes Galaxy, Snickers, Twix, Bounty and M&Ms is straddling its...
- Rs 10 M&M’s treat from Mars just for IndiansEven Snickers, Mars’ other top-selling caramel-peanut chocolate bar, has been selling at Rs 10 in India since recently, the smallest and ch...
- India a key 'accelerate' market: Chocolate maker MarsThe company is investing to strengthen its distribution network and is building a sustainable supply chain here to expand its reach beyond ...
- Mars Chocolate may increase local sourcing"We are sourcing peanut, one of the main ingredients for the chocolate from India. We have an arrangement with the cultivators in Rajkot," ...
- Mars Chocolate over moon after toppling Mondelez in India in modern trade segmentAccording to market researcher Nielsen's data, Mars Chocolate had 48 per cent share on an all-India basis in the category in 2016, moving u...
- Flouted Delhi's odd-even scheme? Have a Snickers chocolate!If the odd-even scheme is extended, the company plans to repeat the activity of handing out a Snickers bar to people driving an even number...
- Mars International launches pet food brand 'Eukanuba' in IndiaMars International India has launched its international pet food brand 'Eukanuba' in the domestic market.
- Mars plans to source peanuts for Snickers from Saurashtra for India, Middle East and other marketsThe crunchy taste in Snickers will soon be Indian as Mars plans to source peanuts from Saurashtra for markets right from India and China.
- Make-in-India: Mars Inc will set up Rs 1,000-crore plant, says Ehab Abou-OafIt will bet on local innovations and expanding the overall market to compete with rivals such as Mondelez, Nestle and Ferrero Rocher, he ad...
- Global Consumer Products launches chocolate brandLuvit chocolates will compete with brands such as Cadbury from Mondelez International and Nestle’s KitKat.
- Nestle India working on removing artificial flavours from its chocolatesNestle India sells chocolates such as, Munch, Milkybar and Kit Kat here, apart from beverages and snacks like Nescafe and Maggi.
- Mars ropes in Rekha for Snickers to challenge Kraft Cadbury's hold on Rs 3,000-cr Indian chocolate marketMars Inc has roped in Rekha to endorse its Snickers brand in India as it looks to challenge Kraft Cadbury's hold on the country's Rs 3,000-...
- Effem renamed Mars InternationalAs part of a global restructuring exercise, the Hyderabad-based confectionery and pet foods maker Effem India Pvt Ltd, wholly-owned subsidi...
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