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TELEVISION VIEWERSHIP MEASUREMENT
News channels draw battle lines over ratings freezeRegional broadcasters explore court options as MIB extends BARC news ratings suspension by four weeks.- Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...
- Cable TV operators win interim relief as Kerala HC pauses TRP overhaul ruleThe Kerala High Court has put a hold on a new government rule. This rule excluded viewership from default channels, known as landing pages,...
- IBDF backs MIB TV rating guidelines, seeks extended timelines for rolloutThe Indian Broadcasting and Digital Foundation is requesting an extension to implement new television rating rules. Key provisions regardin...
- TRAI begins free streaming TV regulation consultations after MIB reference, flags regulatory gapsIndia's telecom regulator TRAI is proposing new rules for streaming services like FAST. This aims to create a level playing field with trad...
- Government halts TV news TRPs for four weeks to curb sensational coverageTelevision Rating Points for news channels are now on hold for four weeks. The government took this step citing sensational and speculative...
- TV news TRP pause accepted by stakeholders, no objections so far: L MuruganIn an order dated March 6, it noted that amid the Israel-Iran conflict, certain news channels were displaying “unwarranted sensationalism a...
- TV channels may find it harder to boost viewership via landing pagesBARC measures television viewership through an audio watermark that embeds a unique, inaudible code into broadcast feeds. Peoplemeters inst...
- Add CTV views in audience measurement, BARC toldThe I&B ministry has urged BARC to integrate Connected TV (CTV) viewership into its measurement framework to enhance the system as consumer...
- BARC-O-Meter: India’s TRP ratings giant’s monopoly may end amid OTT and connected screen shiftTelevision rating system in India is under scrutiny. Broadcast Audience Research Council faces criticism for lagging behind changing viewer...
- Government proposes to open up TRP marketTo foster competition and reflect evolving media consumption, the government proposes amendments to TV rating guidelines, removing entry ba...
- BARC forms global alliance for video views measurementIndia’s television viewership measurement body has formed an alliance with its counterparts in France, Canada and Japan to chart the future...
- IPL 10 off to great start, gets record viewersAccording to Sony , ), the time spent on the matches has also seen a 41 per cent jump to 67 minutes per match so far in IPL10, compared to ...
- TV rating system must improve: Ravi Shankar PrasadRavi Shankar Prasad said the Indian government recognises the importance and relevance of promoting the media and entertainment industry.
- BARC India set to issue RFP for digital measurementBroadcast Audience Research Council (BARC) India is earing up to measure the digital viewership, providing audience measurement beyond tele...
- Competition panel probes Prasar Bharti complaint against TAMThe investigation has been ordered by the fair trade regulator CCI after finding prima facie evidence of TAM violating competition norms.
- BARC viewership system may start TRPs by March, 2014BARC, a television viewership measuring system of the broadcasting industry, may start generating TRPs by March, 2014.
- Prasar Bharati likely to move CCI against Television Audience MeasurementPrasar Bharati could soon move the CCI against rating agency TAM for alleged under-representation of Doordarshan's viewership.
- Broadcasters feel Broadcast Audience Research Council could solve TV viewership concernsMost broadcasters feel that the problems related to television viewership measurement would get solved once BARC is fully established.
- TAM opposes govt's move to regulate TV ratingsTAM, the JV between Nielson Media and Kantar Media, which measures television viewership across 40 countries, including India, has criticis...
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