ASCI updates code of conduct to include gender, sexual orientation in advertising“It is not acceptable, for example, to associate characteristics such as sluggishness with a certain body shape. Similarly, to deride someo...
25 May, 2022, 02.22 PM IST
Hyundai Motor Company condemns post by distributor in Pakistan announcing solidarity with Kashmir"As a business policy, Hyundai Motor Company does not comment on political or religious issues in any specific region. We deeply regret any...
10 Feb, 2022, 10.29 AM IST
South Korea expresses regret over Hyundai Pakistan tweetOn Tuesday, South Korea's foreign minister, Chung Eui-Yong, called his Indian counterpart S Jaishankar and "expressed regret".
08 Feb, 2022, 10.52 PM IST
FADA asks Hyundai, Kia to clear their stand on social media post on KashmirHyundai Motor India, the country's second-largest car maker, has come under massive crossfire on social media after the car maker’s Pakista...
08 Feb, 2022, 12.08 AM IST
Hyundai faces backlash in India over Pakistan arm's Kashmir postsA spokesperson for Hyundai India said the company had "zero tolerance" to such communication. "The unsolicited social media post linking Hy...
07 Feb, 2022, 02.26 PM IST
Big brands put localising on fast track amid social media backlashZomato recently faced a massive backlash on social media over an agent asking a user from the state to learn Hindi - the national language ...
01 Nov, 2021, 12.08 PM IST
Designer brand Sabyasachi withdraws Mangalsutra ad campaign after severe backlashThe designer label clarified that the ad campaign was aimed at inclusivity and empowerment.
01 Nov, 2021, 11.54 AM IST
Netizens call for complete boycott of Fabindia over 'Jashn-e-Riwaaz' collection, brand takes down ad promoThe brand took down the ad after receiving massive backlash on Twitter.
19 Oct, 2021, 03.09 PM IST
New Fabindia collection sparks outcry on social mediaWith the #BoycottFabIndia hashtag trending on Twitter, the IPO-bound company was forced to take down some of its tweets promoting the colle...
19 Oct, 2021, 11.27 AM IST
Is responsible marketing getting lost in translation?As consumer expectations continue to rise by the day, brands face an uphill task of gaining their trust with response efforts and marketing.
12 May, 2021, 04.54 PM IST
Interfaith couples uneasy as 'love jihad' storm rages, gathers forceTheir challenges increase as the chorus gets louder with politicians and others speaking out and several states declaring their intention t...
24 Nov, 2020, 01.35 PM IST
View: The hard right is destroying Modi government’s economic legacyLike the hard left, the hard right exists and manages to make a lot of noise. However, at some point, both the hard left and hard right ris...
21 Nov, 2020, 10.53 AM IST
Tanishq pulls down yet another ad following social media uproarThe commercial, released as part of the brand’s Ekatvam collection for the festive season, features actors Neena Gupta, Sayani Gupta, Alaya...
09 Nov, 2020, 11.10 PM IST
Brands put in strict internal guidelines to avoid social media backlashOver the last two years, as the reach of the internet has deepened, brands’ expenditure and approach to troll management on social media ha...
24 Oct, 2020, 09.01 AM IST
View: Pulling out the Tanishq advertisement wasn’t cowardly; having it aired at all showed corporate courageLiberals have since expressed their indignation with the Tatas. They say the Tatas should not have been cowed down by threats of violence. ...
21 Oct, 2020, 11.37 PM IST
Gujarat: Tanishq store puts up apology note over withdrawn advertisementA Tanishq jewellery showroom in Gandhidham town of Gujarat's Kutch district has put up a note on its door, apologising to Hindus in the dis...
14 Oct, 2020, 02.45 PM IST
After Deepika Padukone’s JNU row, brands may lie lowWhile some brands have said they are reducing the visibility of ads featuring Deepika in the short term, celebrity managers say future endo...
14 Jan, 2020, 11.41 AM IST