When brands go after metrics and impressions, what is forgotten is getting into the minds of customers.

Leapfrog Engineering Services experienced a subdued market entry, with its shares listing at a 4.3% discount to the IPO price on the BSE SM...

The Rs 36.02-crore IPO received a subdued response from investors, with the issue being subscribed 1.91 times during the three-day bidding ...

Diksha Polymers debuted on the BSE SME platform at a slight premium, opening at Rs 114.50 against its IPO price of Rs 112. The Rs 17.9-cror...

The Rs 110.11-crore NSE SME IPO was subscribed 103.06 times during the three-day bidding period, led by strong demand from non-institutiona...

SEBI is proposing a significant overhaul of advertising rules for financial entities, aiming for a unified framework. The changes would all...

Sebi has proposed a common advertising code for brokers, mutual funds, investment advisers and other regulated entities, aiming to simplify...

International brokerage Citi initiated coverage on Meesho with a 'Buy' rating, setting a target price of Rs 210 and anticipating a 23% upsi...

Cathcart’s departure comes at a time when WhatsApp is in the middle of a transition. Under him, the platform recently rolled out Meta’s AI ...

Two prominent food companies, Storia Foods and Mrs. Bectors Food Specialities, have been fined Rs 1 lakh each by the Central Consumer Prote...

A Pune-based graduate's journey from a ₹6 lakh annual salary to a high-paying US job is inspiring many. Devshree Bharatia shared her strate...

As NSE prepares for its massive IPO, its DRHP reveals it significantly outperforms BSE in key trading metrics despite having fewer listed c...

Retail investors are increasingly participating in corporate bonds, with monthly investments surging to Rs 1,500-2,000 crore. This growth i...

Zee Entertainment Enterprises pulled off a surprise win by securing India's broadcast and digital rights for multiple FIFA events through 2...

Celebrity ads surged 34% during IPL 19, making up 61% of total ad volumes. This happened even as fewer advertisers participated. IPL remain...

If the grey market trend holds through listing, the stock could open with gains in that range, continuing the trend of strong debuts seen a...

Simca Advertising shares debuted on the NSE SME platform at a discount. The stock opened lower than the IPO price, surprising market watche...