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SHAPEWEAR INDIA
YouTube creators turn entrepreneurs on growth in vernacular, connected TV: ReportThe report highlights a shift away from short-lived virality. Creators are now looking to build digital IPs that anchor audience trust and ...18 Dec, 2025, 10.04 PM IST- Domestic investors eye global equities; General Catalyst’s India playbookHappy Wednesday! Indian investors are increasingly buying stocks in international markets. This and more in today’s ETtech Morning Dispatch.17 Dec, 2025, 08.34 AM IST
- SpaceX boosts Elon Musk’s wealth; Digantara's $50 million raiseThe talk of a SpaceX IPO has made Elon Musk even richer. This and more in today’s ETtech Top 5.16 Dec, 2025, 07.36 PM IST
- Content creator Kusha Kapila’s shapewear brand Underneat raises $6 million from Fireside VenturesIndian shapewear brand Underneat has secured $6 million in funding. This investment will fuel expansion and enhance distribution networks. ...16 Dec, 2025, 01.31 PM IST
- Jumbotail’s unicorn round; Infy on employees’ mental healthB2B firm Jumbotail has become a unicorn with its latest $120 million funding round. This and more in today’s ETtech Top 5.30 Jun, 2025, 07.44 PM IST
- From reels to retail: India’s influencers turn startup foundersIndian social media influencers are transitioning from content creation to entrepreneurship, launching brands in beauty, fashion, and more....30 Jun, 2025, 07.41 PM IST
- The White Lotus effect: ResortCore is the new trend as the hit series creates a renewed love for vacay wearFueled by shows like The White Lotus and social media, resortwear is booming in India, evolving beyond swimwear to encompass curated wardro...02 May, 2025, 04.17 PM IST
- Indian shapewear brands clamour to tighten your waist and cinch you, inch by inchSara Blakely’s Spanx and Kim Kardashian’s Skims have popularized shapewear, with the market booming in India. New brands like ButtChique an...15 Mar, 2025, 11.00 PM IST
- D2C lingerie brand Krvvy raises pre-seed from Titan Capital and All In CapitalKrvvy, a women's functional innerwear brand, has raised Rs 6.1 crore in pre-seed funding led by Titan Capital and All In Capital. The fundi...20 Jan, 2025, 12.28 PM IST
- Indian celebs should attend B-School to succeed in business: Why celebrity brands struggle after initial hypeMost celebrity brands get a good ‘initial’, thanks to PR-generated hype and hoopla. Once that wanes, most of them begin to falter.30 Nov, 2024, 11.00 PM IST
- Zivame appoints Shaleen Sinha as COO to drive ecommerceZivame has appointed Shaleen Sinha as its COO to drive ecommerce, nearly two months after it secured $40 million in funding.03 Nov, 2015, 04.00 AM IST
- Lingerie e-tailer Zivame close to raising $40 millionZodius Capital, Khazanah Nasional Berhad and Zivame did not respond to email queries on the proposed fund raising.14 Aug, 2015, 04.45 PM IST
- Lingerie e-tailers Zivame, PrettySecrets hit road for funding to expand customer baseWhile Zivame is looking to raise over $25 million, rival PrettySecrets is also eyeing a new round of around $10 million.28 Feb, 2015, 02.13 AM IST
- India's ecommerce poised at $43 bn in 5 years: Meet the key growth leadersThe multi-category segment is on fire this year. The largest pie of the online retail ecosystem is drawing the maximum risk capital and eye...21 Aug, 2014, 01.30 PM IST
- Women getting intimate on online stores, lingerie sales on online stores soar as privacy draws customersLingerie sales on online stores soar as product range and privacy draws female customers in hordes25 Jul, 2013, 08.49 AM IST
- Invista to launch India-specific apparel solutionsInvista, owner of Lycra fiber brand, would give the Indian women perfect clothing solutions in near future.04 May, 2013, 03.46 PM IST
- Can $2 billion Indian lingerie business make it big?At $2 bn, the Indian lingerie market is but a small portion of the $29.37-bn global business. With sales dipping in the US, it's emerging m...14 May, 2012, 10.13 AM IST
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