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RURAL LIVING MILLENNIALS
In 2016, Sarah Richardson broke ground on an off-grid Ontario country house powered by solar; 9 months later, her family moved into the Starlight FarmSarah Richardson's creation, Starlight Farm, stands as a testament to self-sufficiency. Featuring an innovative off-grid design and solar p...- India's retail credit market shifts to rural, GenZ borrowers via digital platformsYounger consumers and rural households are driving India's retail credit market growth. These aspirational borrowers now account for most n...
- Chicago planted a 20,300-square-foot green roof on City Hall; EPA says its surface can be about 100°F cooler than nearby conventional roofs and saves nearly $5,000 in energy each yearChicago's City Hall green roof demonstrates substantial cooling and energy savings. This innovative rooftop garden reduces surface temperat...
- If FIIs return, they tend to see it first. 15 stocks from financial services ecosystem, with upside potential as low as 3% to as high as 28%Financial services is where FIIs go when they turn positive on India. History shows us that much of the money goes to banks, and the wider ...
- Quote of the day by Sally Rooney: 'Sometimes you need people to be perfect and they can’t be and you hate them forever for not being even though it isn’t their fault and it’s not yours either' - When expectations become heartbreak explained by Irish authorSally Rooney's latest novel, Intermezzo, shares a poignant insight into why relationships falter. A widely shared quote talks about how lov...
- City life, city stress: CA says these 5 habits of villagers are financial masterclass that you should learnVillagers demonstrate financial prudence. They prioritize needs over wants. They save through community initiatives. They borrow for essent...
- Tattoos, they're much more than just skin-deepA recent soap brand ad featuring a semicolon tattoo sparked conversations about its hidden meaning related to mental health. Despite the br...
- Co-living startup Settl raises Rs 10 crore in fundingAnthill Ventures, Inflection Point Ventures, Ah! ventures, Nila Spaces Limited, Soonicorn Ventures, Awficacy Capital, Pai Ventures LLP and ...
- Blurring of urban-rural demand, digital first defining brand rankings: Brand XcelIt named Jio, Amul, Colgate, Samsung, Vivo and YouTube as among the top 50 brands in terms of ranking, adding that Jio emerged as the bigge...
- Do not look at short term drop in AMCs too negatively: Sunil SubramaniamThat's right, this is not a financially high leverage business but it is an operationally high leverage business. The annuity has to be rec...
- Inflation is a more long-term risk than Covid-19 pandemic: Dhiraj Relli“If we have stubborn inflation, then RBI and other central banks will have no other choice but to increase the interest rates. Crude is ano...
- As pandemic exposes vulnerability of urban jobs, rural India thrives on local level entrepreneurshipAs technology makes strides in the hinterland, the local level entrepreneurs are making sure the rural consumer gets the best out of it.
- Alexa, tell the kids to‘eat right’: FSSAIFood regulator FSSAI ties up with Amazon’s virtual assistant, Alexa to promote healthy eating habits in children. “A key constituent of the...
- No country for new cars: The millennial angle in India's auto slumpDoes FM's comment have substance, or was it off the mark? Sales numbers of a auto vertical holds the clue.
- Why millennials are not a marketing shortcutIn India, the 400 million strong millennial segment in the age group 18-36 years (median age 29-32 years) has a collective spending power o...
- In the age of Netflix, can Doordarshan leverage nostalgia?For Gen X, born between the 1960s and ’80s, DD’s iconic shows like Rangoli are a way to connect to their past.
- Tata Sky seeks new partners as financial sponsors look to exitTemasek was among the earliest investors in the venture in 2007 and has chosen to stay invested.
- Nestle's strategy is to develop coffee culture both at premium and mass market ends: Suresh NarayananAt the moment we will work with what we have and ensure that that it is a success, says Narayanan.
- Samsung, Micromax and other smartphone makers count on good rains to increase salesIntex’ director Keshav Bansal expects more rural users to switch from feature to smartphones, while replacement market will move towards hi...
- Rome-based Indian author's fiction on social media obsessionsThe new novel covers two weeks in the life of an Indian consultant working in Rome and has been published in hardcover by Fourth Estate, th...
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