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RURAL AND URBAN SPENDING PATTERNS IN INDIA
Beyond roti, kapda, makaan: Inside India's new consumption storyIndian consumers now prioritize experiences and lifestyle choices over basic needs. Average monthly spending has increased across both rura...- Purple Finance to acquire Saksham Gram Credit for rural expansionPurple Finance plans to acquire Saksham Gram Credit for rural market expansion. The company also secured equity funding of Rs 108 crore for...
- Snabbit, Urban Company lead push to organise India's domestic work sectorIndian startups are digitizing domestic services, offering workers better pay and customers flexibility. Platforms like Snabbit and Urban C...
- A yo-yo monsoon is threatening India's crops and the power gridIndia's monsoon rainfall is becoming more erratic due to El Niño and global warming, with the shift threatening agricultural output and str...
- PepsiCo cautiously optimistic on H2 amid robust demand, weather uncertainties: India & South Asia CEO Jagrut KotechaPepsiCo India is optimistic about its performance in the latter half of 2026, noting strong consumer demand in both urban and rural sectors...
- Poring over pouring monsoon dataIndia's monsoon now brings intense downpours and dry spells, breaking traditional patterns. Extreme rain events have risen significantly, c...
- India’s food processing sector a US $600 billion opportunity by 2030; Quick Commerce a game changer: Deloitte–FICCIIndia's processed food market is projected to reach six hundred billion dollars by 2030. Rising incomes and urbanization are driving this s...
- ITC sees demand momentum sustaining in H2; bets on premiumisation and healthy productsITC anticipates strong demand in the latter half of FY26, boosted by festive celebrations. Premium and super-premium product growth is evid...
- Connected TV gains ground as advertisers seek audiences beyond traditional TV: ReportConnected TV viewership in India is rapidly growing, reaching millions of viewers. Advertisers can now reach audiences not available on lin...
- Karnataka cities get just 15% of promised SFC grants, denied fiscal autonomy, says reportKarnataka's city governments received only a fraction of promised state finance commission grants. A significant portion of these funds wer...
- India’s unemployment rate steady at 5.5% in JuneIndia's overall unemployment rate held steady at 5.5 percent in June. Female unemployment increased to 5.9 percent, while male joblessness ...
- India's CPI inflation may average 5% in FY27; stable rupee, RBI policy to help contain price pressures: SBI ResearchIndia's retail inflation is expected to average 5% in FY27, with the RBI likely to keep interest rates unchanged for an extended period, ac...
- The experience economy is reshaping consumer financeYoung professionals now prioritize experiences, shifting financial goals from tangible assets. Consumers globally continue to spend on trav...
- India's June retail inflation quickens to 4.38%, crosses RBI's 4% target after 17 monthsIndia's retail inflation reached 4.38 percent in June, exceeding the central bank's target. Elevated food and fuel prices contributed to th...
- Why are chihuahuas thriving in the southwest and labradors winning northeast hearts? The data behind America’s changing pet cultureWhy are Chihuahuas thriving in the Southwest and Labradors winning Northeast hearts? America's favorite dogs are no longer the same everywh...
- RBI launches 3 key surveys to get input for monetary policyThe Reserve Bank of India launched three important surveys on Thursday. These surveys will gauge inflation expectations and consumer confid...
- El Nino emerges as key risk to FMCG demand, weak monsoon could weigh on rural consumptionIndia's FMCG sector faces headwinds as El Nino threatens a weaker monsoon. A deficient monsoon could hurt agricultural output and weaken ru...
- Hormuz & Iran war can slow India down but not hold it backDespite the Iran war, Strait of Hormuz risks and elevated crude oil prices, the IMF expects India to remain one of the world's fastest-grow...
- Urban India spends 1. 6x more on weekends than weekdays: StudyThe weekend shopping rush has become a hallmark of urban Indian life, with discretionary spending nearly doubling as shoppers flock to mall...
- As food inflation bites, Nestle turns to smaller cities to drive growthNestle India is strategically focusing on tier-2 and tier-3 markets for growth, anticipating rising consumption in these areas. Despite fac...
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