RUDRATEJ SINGH DEATH
BMW India CEO Rudratej Singh passes away due to cardiac arrestThe German auto major had appointed Singh as head of India operations with effect from August 1, 2019. Singh had more than 25 years of expe...20 Apr, 2020, 03.28 PM IST
Can the oldest global motorcycle brand become sexy & cool to draw in a younger audience?From a positioning point of view, the company had a tough challenge - its flagship resonated with a slightly older and non-urban audience.23 Dec, 2017, 12.58 PM IST
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