Regional drink brands grow at twice the rate of Pepsi, Coca-ColaBovonto, Jayanti Cola, Sosyo, Runner and Kashmira now have the last say in non-alcoholic beverages market.
Coca-Cola to take brand 'Thums Up' to neighbouring mktsCoca-Cola has already introduced the brand Thums Up in Bangladesh last month, as part of its larger expansion plans.
Coca-Cola plans to localise 2/3rd of its products portfolio in IndiaCoca-Cola India at present has about 50 per cent of the beverages comprising local brands like ThumsUp, Limca and Maaza, which have been fo...
Global consumer goods companies push for localisation to fight domestic competition“There are many Indias in India. Each of them needs to be served differently,” Nestle India chairman Suresh Narayanan said.
Coca-Cola is yet to crack the code in Indian market: John Murphy“In India we have leader brands, but we have an industry that is very underdeveloped,” John Murphy, President of the Asia Pacific Group of ...
Coca-Cola India to flavour a bigger portfolio with ethnicityCoca-Cola India, which posted 16% revenue growth for the September quarter, has been doing things more intensely and faster.
Coca-Cola makes a new Rs 11,000-crore bet, says T KrishnakumarThe push from the maker of the eponymous drink, Sprite and Thums Up, comes at a time when the company faced last five quarter of sluggish s...
Coca-Cola sees fizz in rural IndiaWith the summers setting in, the top beverage maker is gearing up for an extensive plan, involving expanding its distribution network.
Coca-Cola's bouquet of brands leads those of PepsiCo in soft drinks market, but Coke not at the topWhile Coca-Cola killed Citra and Gold Spot to push its own American brands Sprite and Gold Spot, Thums up continues to be its primary growt...
New cola brands like Sosyo ready to take on biggies like Coke and PepsiThe cola companies have their reasons for leaning on these smaller brands, the biggest amongst them being the regional nature of competitio...
Coca-Cola to relaunch RimZim of 1980sCoca-Cola plans to relaunch RimZim, once a popular masala cola brand which it acquired from Ramesh Chuahan in the 1990s.
From household names to forgotten history: Story of India's grand old brands such as Binaca, Dalda & Moti SoapsHistory shows that buying brands, performing or non-performing, is not just about a new life. It’s also about drift and death.
- Bisleri, Coke fight on Maaza IPR intensifies
A long drawn court battle between Bisleri and Coca Cola over intellectual property rights of cold drink brand Maaza is on the cards, with p...
- Maaza sours Bisleri ties with Coca-Cola
Ramesh Chauhan, chairman of Bisleri International has accused Coca-Cola of ‘stealing’ the IPR for Maaza. Go nutty for good health
- Bisleri's Ramesh Chauhan offers to buy back Limca Book
The book went along with Maaza, Thums Up, Citra, Goldspot, Rim-Zim and Limca when Mr Chauhan sold these brands to Coca-Cola in 1993.
- Wipro, Coke, Danone thirsting for Bisleri
Global and Indian giants such as France’s Danone, Coca-Cola and Wipro are in talks with Ramesh Chauhan to buy Bisleri.
- Bisleri sells Maaza brand for global mkts to bottlers
The Bisleri group (Parle Exports)-promoted soft drinks company, Maaza Beverages, has sold the trademark rights of Maaza for the internation...