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PROGRESSIVE BRANDING
Brands flock to India’s England tour as marquee bilateral cricket holds ad appealCricket's enduring appeal is driving significant advertiser interest for India's tour of England, despite a generally cautious market. Broa...- ITC's packaged foods business crosses $2 billion in revenueITC's packaged food business soared past $2 billion in FY26, with overall FMCG consumer spending reaching Rs 37,000 crore. This growth was ...
- Sold, or just shipped? How sales figures can be manipulated – and how you can spot itGoods left the warehouse. The invoice went out. So it must be a sale, right? Not always. Under the rules, a sale counts only when the custo...
- Quote of the day by Estée Lauder: 'I never dreamed about success. I worked...' - cosmetics company Estée Lauder Companies' co-founder teaches life lesson on why hard work is the key to successQuote of the day by Estée Lauder: Estée Lauder's life story underscores that success isn't born from dreams alone, but forged through relen...
- Techie 3xed his salary in just 1 year: Java full stack developer shares tips on how he went from Rs 7.8 LPA to Rs 24.8 LPAA Java Full Stack Developer dramatically boosted his salary from ₹7.8 LPA to ₹24.8 LPA in a single year. Strategic job switches, a bold mov...
- Over 78% of firms expect AI agents to handle customer support within 18 months, Adobe findsIndian businesses are racing towards AI-powered customer support, with nearly 78% expecting AI agents to handle interactions soon. However,...
- Inside the new management playbook: Why Indian B-Schools say MBA must become a mindsetManagement education in India is evolving beyond placements to foster adaptability and execution for high-growth careers. Experts emphasize...
- No slowdown yet, but inflation and El Niño are risks: ITC's Sanjiv PuriITC Chairman Sanjiv Puri revealed plans for a Rs 20,000 crore investment over the medium term, including hotel expansion. He highlighted st...
- ITC bulking up with products rich in protein and fibre: Sanjiv Puri“India is also a protein-deficient market. We already have offerings such as high-protein atta, soya chunks and protein shakes, and we will...
- Beyond brand visibility: Why media partnerships matter for business growth and thought leadershipAs digital advertising becomes more crowded, brands are reconsidering their strategies to reach business audiences and decision-makers. Med...
- Beyond Jio IPO: 5 triggers Mukesh Ambani has lined up to revive Reliance shares for 44 lakh investorsReliance Industries is charting a new course to boost its stock for 44 lakh investors, moving beyond a potential Jio IPO. Billionaire Mukes...
- Biosimilars and innovation will drive Indian pharma's next growth phase: Vishal ManchandaIndia's pharmaceutical sector is pivoting beyond generics, with companies aggressively pursuing growth in biosimilars, nutraceuticals, and ...
- 2,65,00,000 foreign tourists in four months: This country became the world’s second-most visited after France, and it’s not Thailand or VietnamSpain welcomed 26.5 million foreign tourists in the first four months of the year, a 3.4% increase despite global uncertainties. April saw ...
- El Nino Impact: Milk prices likely to go up, againPoor rainfall typically leads farmers to reduce cattle numbers because of shortages of fodder and water, lowering milk output and pushing u...
- All eyes on Reliance AGM as Street awaits Jio IPO roadmapReliance Industries' 49th Annual General Meeting is a key event for investors. Major announcements are anticipated regarding the Jio Platfo...
- NYC Mayor Zohran Mamdani tests his political clout in New York's primary as he looks to reshape the Democratic PartyNew York City Mayor Zohran Mamdani's political influence is growing rapidly. He is now challenging Democratic Party leaders in New York and...
- Brembo, Ningbo SAFE form India joint venture for motorcycle ABS systemsItalian brake maker Brembo and Ningbo SAFE Brakes Systems are joining forces in India. They will establish a joint venture to produce motor...
- DS Group to hike investment in hospitality segment to Rs 1,500 cr: Vice-Chairman Rajiv KumarDS Group is boosting its hospitality investment to Rs 1,500 crore. The conglomerate plans to double its room count ahead of its 2029 target...
- 3 Zodiac Signs Enter a Powerful Luck Cycle After June 18, 2026: Success Momentum Builds FastAstrology indicates a luck cycle starting after June 18, 2026. Cancer, Libra, and Pisces are set for fast-moving success. Delays will disap...
- Tata Motors PV confident of delivering industry-leading growth in FY27: Chairman N ChandrasekaranTata Motors Passenger Vehicles anticipates industry-leading growth in FY27. This confidence stems from a strong lineup of new vehicle launc...
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