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PRODUCTION HOUSES MICRODRAMA
Pocket FM begins reverse flip talks; eyes potential India IPOAudio entertainment startup Pocket FM is reportedly in discussions to shift its holding structure back to India, signalling potential plans...
Ambani’s Jiostar platform bets big on all-AI seriesJioStar, the streaming venture backed by Reliance and Disney, plans to significantly expand AI-generated content on JioHotstar after the st...
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
Hollywood, Bollywood and AI: Who controls storytelling now?The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...
Micro-dramas are a big hit with TV writers, tooExperienced television writers are flocking to India's micro-drama sector. This new avenue offers higher content volumes and faster payment...
Tiny tales draw big bets from top film studiosMajor production houses are exploring micro-drama format as a test bed for IP and branded content opportunities.
India’s microdrama market braces for new wave of competitionThe market, currently estimated at $300 million, is projected to exceed $3 billion by 2030. Unlike traditional long-form shows, these are v...
Kuku forays into film production with first Hindi theatrical releaseKuku FM and Kuku TV are venturing into movie theaters. Their first Hindi film, Indian Institute of Zombies, is a campus comedy. It blends h...
Top deck churn in 2025; Micro-VCs on the riseHappy Monday! The Indian startup and tech ecosystem saw continued reshuffling of the top deck all year. This and more in today’s ETtech Mor...
India’s microdrama platforms touch $500 million annual revenue run rateMumbai is experiencing a microdrama revolution, with over 550 titles rolling out, each offering a narrative experience in concise, auto-scr...
Kuku FM closes $85 million funding round led by Granite Asia; valuation hits $550 million post investmentOf the total raise, $50 million is primary capital, whereas the rest if secondary. Kuku FM said this investment will fuel expansion in AI a...
Balaji Telefilms revamps digital play with Kutingg, microdrama pushBalaji Telefilms is pivoting its digital strategy with a multi-platform approach, launching the Kutingg app for family-oriented content and...
Microdrama’s major appeal draws in foreign OGsTwo-minute content creation apps from China, Ukraine and France are finding ways to venture into the Indian market.
Layoffs shake gaming startups; Ecomm logistics' festive squeezeHappy Tuesday! The ban on real-money gaming has left over 2,000 jobless in the industry. This and more in today's ETtech Morning Dispatch.