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PREMIUMIZATION JOURNEY
Poverty forced him to wear torn clothes to school. Today, the Telugu actor is richer than Allu Arjun, Jr NTR and Rajinikanth. What is his net worth?Telugu cinema's comedy legend Brahmanandam overcame extreme poverty in his childhood to become India's richest comedian. His journey from w...
Hotel giants bet India’s local travel boom can defy slowdownMajor hotel groups are investing heavily in India. They expect a surge in domestic travel to drive growth. This expansion continues despite...
Air India's foundations rebuilt, but aircraft delivery delays hurt growth plans: Campbell WilsonAir India's CEO Campbell Wilson is stepping down. He states the airline has rebuilt its foundations. However, aircraft delivery delays and ...
India has a story to tell in single malts that is not borrowed from Scotland or Japan: Alcobrew’s Romesh PanditaIn a freewheeling chat, Romesh Pandita, Chairman and Managing Director, Alcobrew Distilleries India, highlights how Indian single malts are...
Indian aviation market offers long-term opportunities: Star Alliance CEOIndia's aviation market presents significant long-term opportunities. Air India is poised to benefit from this growth. Demand for premium l...
Room for less: Could short-stay hotels be the next big thing in hospitality?Hourly Hotels: This works on a pay-for-use model where guests pay only for the duration they need a room — typically 3-9 hours. The busines...
Why Rs 1 crore term insurance cover in 2026 may not be enough for many familiesFamilies need more than ₹1 crore in term insurance. Rising expenses and loans mean a higher cover is essential. Experts suggest ₹1.5 crore ...
TVS Motor launches premium retail channel TVS PaddockTVS Motor Company has launched TVS Paddock, a new retail channel for its premium motorcycles. This initiative aims to strengthen customer e...
Beyond the room: Why India Inc's luxury hospitality bet is becoming an experience businessIndia's luxury hotels are evolving beyond just rooms. Companies are now creating immersive experiences that blend wellness, food, and cultu...
Lufthansa Group welcomes visa-free airport transit for Indian nationals via GermanyIndian travellers will now enjoy visa-free transit through German airports when heading to other countries, a move effective June 3, 2026. ...
Satin Creditcare promoters to infuse Rs 100 crore, raise stakeSatin Creditcare Network's promoters will invest Rs 100 crore through convertible warrants, increasing their stake to 38.32% from 36.17%. T...
India’s first choice for cars is going second-handIndia’s car market is shifting gears: why stretch for a new hatchback when a used SUV gets you further? A booming pre-owned market is redef...
Physicswallah shares rally 18%, snap 5-day losing streak. What's behind the surge?PhysicsWallah shares rose sharply on Thursday, adding nearly Rs 5,000 crore in market value after the company reversed its lending strategy...
He lost his home as a child, once earned only Rs 5,000 per month. Today his net worth is over Rs 100 crore and he’s giving free UPSC preparation to rural kids. Who is Alakh Pandey?Alakh Pandey, who faced childhood poverty, now leads Physics Wallah. He has upgraded a village school in Greater Noida into a learning hub....
Tata Motors rethinks its premium EV playbookTata Motors has revamped its premium EV brand, Avinya, by shifting from its original platform plans to leveraging partnerships and ready-ma...
Tata taps China's Chery for premium EV push, sources sayTata Motors is set to license an automaking platform from China's Chery. This collaboration aims to accelerate the launch of Tata's premium...
Premiumisation, digital push, and India’s consumption story: Inside HUL’s growth blueprintHindustan Unilever Ltd remains optimistic about India's future growth. The company is focusing on increasing consumption, premium products,...
Shilpa Shetty Kundra invests in kids' lifestyle brand RosadaThis partnership aims to accelerate Rosada's expansion and solidify its presence in the premium children's market. The investment will fuel...
Sooryavanshi’s catch! Brands set tight field as endorsement race heats up after IPL breakoutThe spotlight shines brightly on young cricketer Vaibhav Sooryavanshi, who is rapidly becoming a sought-after name in the sports world. Cor...
Sir H.N. Reliance Foundation Hospital Claims Top Spot In Nationwide Critical Care SurveySir H.N. Reliance Foundation Hospital has been ranked the country's leading multi-specialty institution in the Times of India Critical Care...