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PREMIUM WHISKY EVENTS
Piccadily's Camikara notches top ranks to win best aged rum awards in international contestsCamikara, the Indian rum sensation, is capturing international attention with its remarkable acclaim. Triumphing at prestigious competition...- From fake weddings to coffee raves: How Indians are seeking new, immersive ways to have funA new wave of engaging experiences, from fake wedding parties and Kintsugi workshops to coffee raves, is transforming India's entertainment...
- Beyond passive fun: Experiential events boom on booking platforms, eateriesExperiences are changing India's entertainment landscape. Online platforms and venues report growth in events. Audiences seek engagement an...
- Customisation and personalisation: The newest players in whisky townThe exclusivity of private whisky labels and vintage casks is gaining traction among enthusiasts and investors in India. With bespoke offer...
- Bacardi high on premiumisation of portfolio in IndiaAccording to industry body Confederation of Indian Alcoholic Beverage Companies, alcobev drinks priced over ₹1,000 have grown four times fa...
- Asia is taking over the world’s whisky market despite hurdlesScotch whisky sales are booming in Asia, with the region surpassing the European Union as the largest buyer of the spirit. This growth come...
- Liquor sales bubble over to 15% as demand increases for key segments"Based on the last ten calendar months, the industry is expected to grow in double digits, largely driven by a secular trend in premiumisat...
- With festival season round the corner, liquor companies are betting on premium productsUnited Spirits Limited, Radico Khaitan, Brown-Forman, William Grant & Sons and Amrut Distilleries have all said premium brands will drive t...
- Atmanirbhar alcohol: A peak into the inside world of desi breweries & distilleriesDistilleries are usually associated with cool climates.
- Digital push critical for liquor industry as millennials spend about 25 hours per week online: Kartik MohindraPernod Ricard, the French-based global spirits behemoth, has one of the most luxurious and largest liquor portfolios in the world.
- How whisky is shedding its conservative image and emerging as the new coolThe world over, whisky has been seeing a renaissance. Bourbons, craft distillations are all riding a wave of popularity among millennials.
- Mazagon to Bermuda: Bacardi gets desi CEO Mahesh MadhavanBacardi, owned by the Facundo Bacardi family, is counting on Madhavan's consumer and trade insights in the emerging markets to drive the ne...
- What the battle between Diageo & Vijay Mallya over United Spirits means for the companyA protracted boardroom battle looms and none of the parties are likely to emerge unscathed. Mallya said he was surprised by the allegations.
- Six entrepreneurs who are showing their mettle in the business of alcobeveragesFrom wine tours and bartender-training to desi versions of Agave-based spirits and beer brewed in Bavaria, they’re doing it all.
- Events in food, sport, music and dance to experience around the worldET-Travel offers you events in Food, Sport, Music and Dance to experience around the world in the weeks ahead.
- Antique whisky gives investment high to IndiansA rising number of rich Indians are lapping up rare whisky bottles & resist drinking them as special single malts become a popular investme...
- Liquor companies like Diageo, William Grant & Sons using Scotch-tasting sessions to feed off each other’s customer poolThe Indian luxury mkt is estimated to grow 21% a year to around Rs 73,500 crore by 2015, up from about Rs 23,700 crore, in 2009.
- Will you buy a bottle of booze for Rs 2 lakh?What's the most you have spent on a bottle of booze? Rs 5,000? Maybe Rs 10,000? Enter the world of premium liquor where every peg is precio...
- First exclusive women's whisky club to host whisky appreciation sessionWhisky connoisseur and lifestyle consultant Sandeep Arora is busy preparing for a whisky appreciation session he will conduct at The Spirit...
- Spirits brands gulp slowdown bluesRecession resistant drinks industry isn’t reading the writing on the wall. India’s premium spirits mart is soaring at 18-20% this season. H...
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