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PREMIUM MITHAI MARKET
Kaju katli went dark chocolate, peda fell for coffee & boondi turned into tart: Diwali mithai is rewriting its own recipeIndia's festive mithai market is getting a contemporary makeover as sweet makers combine traditional flavours with chocolates, biscuits, pa...
Diwali 2026 Gift Ideas: What India Is Actually Buying This Year — From Gourmet Hampers to Smart GadgetsIn 2026, Diwali gifting trends are shifting towards practical and personalized choices, moving away from the classic sweets. Gifts in deman...
Art, culture and a personal touch shape new-age corporate giftingThis Diwali, corporate gifting is experiencing notable growth as companies prioritize personalized and curated hampers. Many businesses are...
Diwali investment picks 2026: 10 fund managers reveal promising opportunities and risks to watchThis Diwali, investment experts advise a strategic approach focused on asset allocation rather than luring high-growth stocks. Sectors like...
Gen Z rewrites festive gifting with AI-assisted picks, artisanal hampers and self-giftingGen Zers are embracing self-gifting while shopping for family and friends. Personalised gifts reflecting interests and lifestyles are becom...
Karwa Chauth Gift Ideas 2026: 25 Gifts for Wife, Husband and In-Laws Under ₹1,000 to ₹10,000Karwa Chauth Gift Ideas 2026: Looking for a thoughtful Karwa Chauth gift for your wife, husband or in-laws? From jewellery, perfumes and wa...
India’s office hubs turn into retail hotspots as developers tap captive shoppersOffice clusters in cities like Gurugram and Mumbai are increasingly becoming retail hubs that serve employees. Retail spaces within office ...
India's premium mithai boom: How traditional sweets are getting a premium makeoverIndian mithai is transforming from traditional sweets to premium offerings. Consumers now seek quality ingredients and attractive packaging...
Raising the bar: Saying it with chocolates, from pastries to perfumeChocolate is a versatile ingredient celebrated for its intricate taste and diverse forms. It's integrated into an array of products, from b...
India Inc thinks out of box for gift hampers this DiwaliIndian companies are upgrading Diwali gifts for employees. This year, expect wellness retreats, skill subscriptions and travel vouchers. Tr...
Rs 65,000 for chocolate cigars and more and more Indians are buying themIndia's demand for high-end, luxury imported chocolates is growing, and the year-end season is predicted to see a notable spike in demand. ...
How an Italian chocolate became part of kuch meetha during DiwaliIn India, the golden ladoo has not entirely replaced traditional mithai like motichoor ladoo and given the laddoos long cultural legacy and...
Indian 'Mithais' add sweetness to Diwali flavour; focus on hygiene, new flavoursMithai makers focus on hygiene, new flavours to take on confectionery brands in gifting market.
Nestle’s Alpino to take on Toblerone, Ferrero RocherNestle will soon launch its premium chocolate brand Alpino in India to take on Italian brand Ferrero Rocher and Cadbury’s Toblerone in the ...
Cadbury will always remain a chocolate company at heart: Chandramouli VenkatesanThe ‘Kuch meetha ho jaye’ campaign is also benefiting local mithaiwallahs as Indian consumers don’t necessarily associate sweet with chocol...
Cadbury to launch Kraft Foods' Toblerone in India, to take on Ferrero RocherWhat has prompted Cadbury to bring in Toblerone is the tremendous success of Italian rival Ferrero's Ferrero Rocher brand in the country.
Imported chocolates Ferrero Rocher, Galaxy, Sapphire, Guylian taken big leap this DiwaliIt has been a cracker of a Diwali for new imported brands, which have taken a big bite of the Rs 250-crore chocolate gifting market dominat...
- Building sustainable consumption should be priority for marketers
Today, the alphabet of branding has changed. It’s A - Access / Affordability, B - Branding, C - Consumption and D - Development and brands ...
- Oz rains add flavour to Bikaneri bhujiya
Besan is the backbone of India’s ethnic snack food and mithai industry. Demand for besan is steady throughout the year, with a spurt in the...
- Open, heat, eat is the new meal mantra
What’s cooking? Nothing really, if the likes of MTR, Haldiram’s, Cremica, ITC etc have their way.