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$47 frappuccino nobody asked for (but everyone needs): How Starbucks can cure its midlife crisis with a pinch of saffron, and some very old retail psychologyStarbucks faces challenges and needs a new strategy. The article suggests introducing very expensive items to make regular coffees appear c...- Your morning brew just got pricier, coffee costs spike to levels not seen in 25 years - what's behind the surge?Coffee prices across the US are soaring to 25-year highs due to global market pressures, US tariffs, and severe weather impacting crops in ...
- Starbucks just unlocked a secret menu, and you could win $25,000 for your drink ideaStarbucks is embracing its fan-created "Secret Menu" by officially adding it to their app and launching a contest. Customers can now easily...
- From mithai to matcha lattes: How pistachio became 2025’s most stylish food trendPistachio is experiencing a surge in popularity, transitioning from traditional Indian sweets to trendy desserts and beverages. Chefs are i...
- Nestle brews plans to bring Starbucks to retail outletsNestle is considering introducing Starbucks' ready-to-drink coffee products in India's retail market as part of their global partnership. T...
- Starbucks brews up success; now India’s largest café chainTata-owned Starbucks has become the largest organised café operator in India with 457 stores across 70 cities. This milestone follows the a...
- Starbucks turns to celebrity CEO as it struggles to define itself for era of mobile ordersStarbucks is undergoing a transformation under new CEO Brian Niccol, known for his success at Chipotle. The coffee giant aims to address op...
- Netflix collaborates with close to a dozen large brands for The Archies; borrows leaf from The BarbieCosmetics maker Maybelline, cafe chain Starbucks, e-commerce platform Flipkart, consumer electronics brand BoAt, Vistara airline, VIP Skyba...
- At Starbucks, we are innovative & creative in everything we do: CEO Sumi GhoshGhosh said the company will also tweak its format and localise as it expands to suit changing customer demographics in India.
- Starbucks-Tata Global joint venture: Can Starbucks master the India blend?As the world's biggest coffee shop chain partners to enter India, ET on Sunday with Technopak explores the potential and challenges in the ...
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