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PETCARE INDUSTRY
Hobby to hustle: Six years ago, the pandemic and lockdowns sparked a wave of micro-entrepreneurs. Here’s how some built to lastIndia’s Covid-era “hobby economy” — spanning gardening, baking, fitness and pet care — has evolved into a ₹1.5-2 lakh cr market, though not...
Reeling from the Iran war's oil shock and 'running out of ideas'Governments are implementing energy-saving measures. Many countries depend heavily on oil imports through a troubled strait. Low oil reserv...
Petcare startup Supertails raises $30 million led by Venturi PartnersPetcare startup Supertails has raised $30 million in a round led by Singapore-based investment firm Venturi Partners with participation fro...
Blinkit's fresh fuel; Supertails eyes funding boostFor the third time this year, Blinkit's parent Eternal has stepped in to inject fresh funds into its quick commerce arm. This and more in t...
Exclusive: Petcare startup Supertails in talks to raise $15-20 million, led by Venturi PartnersFounded in 2021 by Varun Sadana, Aman Tekriwal, and Vineet Khanna — former senior executives at meat delivery startup Licious — Supertails ...
Reliance enters India’s growing pet market with launch of WaggiesReliance Consumer Products Limited has launched Waggies, a new pet food brand, entering India's growing pet-care market. The brand aims to ...
Dhan’s funding nears close; BNPL gets regulated outHappy Thursday! Stock broking startup Dhan is poised to finalise its long-awaited funding round. This and more in today’s ETtech Morning Di...
VCs smell a big opportunity as petcare expands beyond foodIndia's petcare market is booming, attracting investors. Nestle invested in Drools, making it a unicorn. Supertails and Heads Up For Tails ...
'Pet parents, not owners': Indians make space for pet products in monthly expenditureMillennials and Gen Z are reshaping India's economy, driving e-commerce, cafe spaces, convenience services, and the expanding pet care indu...
Petcare startup Supertails raises $15 million led by RPSG Capital VenturesBengaluru-based startup Supertails will use the funds for offline expansion, scaling up products, acquiring new customers and expanding its...
Affinity Petcare to invest 20% revenues on marketingAffinity Petcare has entered the India market in partnership with pet foods and products maker Scientific Remedies. The company has first l...
Mars Inc to invest Rs 800 cr to expand its Telangana plantGlobal manufacturer of confectionery, pet food, and other food products Mars Inc has announced an investment of Rs 800 crore to commence ph...
Pet care industry grows after pandemic; attracts FMCG companiesLast week, Nestle India entered into the segment by acquiring the pet foods business from its fellow subsidiary Purina Petcare India for Rs...
Telangana to draw investments worth Rs 18k cr in fiscal year 2022Telangana has attracted Rs 17,867 crore worth of investment in FY 2021-22 through 3,938 new industries and created employment for 96,863 pe...
Pet care brand Heads Up For Tails to treble network; will open 150 experience centers by 2024At present, it has a current footprint of over 50 experience centers across 12 cities. Apart from existing markets, it will also focus on s...
India has 80 million homeless dogs, cats, has highest levels of abandonment: Mars Petcare reportIndia's data highlighted several challenges like housing limitations, financial limitations, practical barriers, and lack of behavioural aw...
Petcare startup Wiggles raises $5.5 million from Anthill Ventures, othersWiggles will use the funding from Anthill Ventures and others for R&D of new category-creating products and expansion. Its peers Heads Up F...
Idam Natural Wellness acquires majority stake in PetvedaThough the company did not disclose the financial details of the transaction, sources with knowledge of the development said Petveda was va...
Mars Petcare expects sales to jump 30% this year as lockdown pushes pet adoptionThere are around 2.5 crore pet dogs and 4.5 million pet cats in the country. Mars Petcare expects the pet food industry to grow over 20 tim...
Nestle SA forays into pet care market in IndiaThe company has launched Purina Supercoat range of dog food, which offers a wholesome combination of high quality natural ingredients.