Onida aims to be $1 billion company by 2020Onida plans to introduce 20 new models in its flat panel range in which most would be "Live Genius" range of smart TVs.
07 Feb, 2016, 02.21 PM IST
MIRC reorganises business strategy, appoints new CEOMIRC Electronics is reorganising and restructuring its business strategy to achieve market leadership.
17 Jul, 2013, 02.29 PM IST
Popular Indian brands being copied and sold in China: GovernmentCases of Indian brands like Natraj Pencil, Boroplus antiseptic cream, Raymond, Onida etc being copied and sold in China have come to light.
20 Mar, 2013, 06.34 PM IST
- Government probes copyright violation of brands like Onida home appliances, Boroplus antiseptic cream by Chinese firms
The Indian government has been receiving complaints from Indian companies over alleged violation of copyright and trademark by Chinese comp...
22 Mar, 2012, 02.25 AM IST
- Onida takes on rivals with comparative advertising
Televisions and washing machines brand Onida is poking rivals such as LG, Voltas and Daikin through a new ad campaign as it seeks to regain...
14 Mar, 2012, 03.46 AM IST
- ONIDA eyeing Rs 1200 crore business in two years
MIRC Electronics, manufacturer of ONIDA brand of consumer durables, is eyeing Rs 1,200 crore business in two years.
09 Mar, 2012, 10.20 PM IST
- Cos go mobile to capture real-time data
Every night at nine, Sudhir Sharma, an Onida salesman assigned to a multi-brand outlet, wraps up his work by sending an SMS from his mobile...
30 Sep, 2010, 05.10 AM IST
- Advertisers shun Champions League T20
Havells India, Onida & LG opt out of Champions League T20.
18 Aug, 2010, 01.00 AM IST
- Onida Movie TV: India’s first movie TV
India’s first movie TV is here with Onida’s latest ultraslim launch. You can watch movies, look at pictures and listen to music directly th...
29 Jul, 2010, 03.14 AM IST
- New launches to push up revenue by 25% in FY11: Mirc Electronics
Mirc Electronics, the company which sells its products under the Onida brand, is eyeing a 25 per cent growth in revenue this fiscal on the ...
29 Jun, 2010, 09.49 AM IST
- Nokia sees devil in Onida’s cell ad
Nokia, the world’s largest handset maker, has taken offence at Onida’s new ad that targets the Finnish company heads on. ‘Dimaag Nahi Hai T...
06 Jan, 2010, 01.09 AM IST
- MIRC Electronics to foray into mobile phone segment by next-yr
MIRC Electronics, the promoters of Onida, is likely to enter the mobile phone segment by next year.
15 Sep, 2009, 07.47 PM IST
- Onida to drive out the 'Devil', company's mascot
In the face of India's changing consumer tastes, Onida has decided to say goodbye to the 'Devil', the company's mascot that for years arous...
07 Sep, 2009, 12.53 AM IST
- Onida TV ad account goes to McCann Erickson
Ad-man Prasoon Joshi is now penning a new script for the 'green devil', the mascot of Onida, which is seeking to give the campaign for its ...
29 Aug, 2007, 02.20 PM IST
- Onida devil to turn more human, stylish in second makeover
Trust the Rs 1,500-crore Mirc Electronics’ evergreen devil to change colour for the second time in its 26-year history with an overarching ...
09 Mar, 2007, 02.34 AM IST
- TV makers kick off price war to boost LCD volumes
Waiting to buy that slick LCD or plasma screen to adorn your living rooms but have restrained yourself so far because of the steep prices?
22 Sep, 2006, 01.49 AM IST
- Mirc Electronics plans debut in telecom segment
Mirc Electronics, maker of the Onida brand of consumer durables and one of the top colour television manufacturers, is exploring business o...
27 Jun, 2006, 12.03 AM IST