Brands increasingly use social media-only approach in media campaigns, experts divided over resultsWhile some believe in the power of multi-media and multiple touch points, other advertisers and marketers say the focus is on getting more ...
10 Oct, 2019, 07.56 PM IST
FB, Insta want to raise your glam quotient, will now let users add B'wood tracks to StoriesMusic products on Facebook and Instagram are currently available in 55+ countries.
18 Sep, 2019, 09.14 AM IST
Influencers score as brands step up social media playTaking The Moolah Route Earnings rise 150-200% across segments as even orthodox brands flock to digital branding.
03 Aug, 2019, 11.38 AM IST
Advertisers under social media's influenceInstagram, which has 64 million users as per market research firm Statista, has launched new features like the Creator Account.
28 May, 2019, 02.16 PM IST
Instagram data breach trail leads to ChtrboxMishandling linked to Indian firm Chtrbox as per reports, company denies involvement.
22 May, 2019, 09.51 PM IST