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NESTLE INDIA CAMPAIGNS
India becomes largest market for KitKat globally for NestleIndia is now the world's biggest market for KitKat. This iconic chocolate wafer bar has seen accelerated growth. Nestle India attributes th...- FMCG, auto companies step up ad spends to revive demandConsumer and automobile companies like Nestle, Colgate-Palmolive, Godrej Consumer Products, and major carmakers are significantly increasin...
- India largest market for Nestle's Maggi worldwide, 2nd biggest for KitKatIndia is the largest market for Nestle globally for Maggi noodles and KitKat wafer, with high double-digit growth. Nestle India's annual re...
- Companies trying to junk consumer notions on packaged foodPublic health officials have for years been warning about a surge in non-communicable diseases such as diabetes, obesity and associated car...
- Distribution, pricing and reach key to India growth, says NestleThe maker of Nescafe coffee and Maggi noodles also called out R&D centres in India, China, South East Asia and Africa markets, where it sai...
- Nestle India to release campaigns to 'reassure consumers', after global reports about 'unhealthy portfolio':A Nestle India spokesperson said the company is rolling out the campaign over the next few days. “We care about what matters to them (consu...
- Nestle hits record high as Street expects strong Q3 showNestle stock gained 65 per cent in the last one year to close at Rs 11,670.05 on Thursday.
- Nestle to release ads highlighting Maggi’s ‘trustworthy facts’Nestle would publish a series of ads in all leading dailies informing consumers about safety of Maggi Noodles.
- Times Group starts 'power of print' in association with NestleThe contest will be conducted as an open contest where participants would use the print medium to work on a live brief set out by a brand/c...
- Nestle India to change tack to value growth: CEONestle India is now looking ahead with renewed vigour and focus on nutrition while expanding in other categories in oder to be counted amon...
- Maggi ban impact: Nestle India may take 3 years to recoverNestle's full-year earnings data showed growth of its Zone AOA (Asia, Oceania and Africa), at 0.5%, was “seriously impacted by the Maggi is...
- Facebook did not get its 'Free Basics' campaign right: Brand consultantsFB failed to gain enough public support, win over the government or convince Trai, which ruled against discriminatory pricing for data serv...
- Nestle sets ground for Maggi's relaunch; increases spending on television commercialsFour months after running into perhaps its worst credibility crisis, Nestle started increasing spending on television commercials.
- Prasoon Joshi likely to create re-launch campaign for MaggiAfter the scandal broke out, a district court in Bihar directed police to register an FIR against two Nestle executives, Bachchan, Dixit an...
- Nestle extends maternity leave to 6 monthsThe company said in a statement issued on Tuesday that it has launched a series of initiatives coinciding with the 'World Breastfeeding Wee...
- Nestle replaces Maggi ads with Nescafe and KitKat commercials, to lose about Rs 10 croreNestle in India, spends over Rs 400 crore on advertising a year. Its ad spend on Maggi brand alone is estimated at over Rs 150 crore.
- Top industry executives say Nestle could have handled the Maggi row in a better wayIn Nestle's case, more than a week has passed but the company is yet to issue a definitive statement addressing the concerns of regulators ...
- Nestle offers trade discount on Maggi instant noodlesSwiss food major Nestle is offering aggressive discounts and incentives to retailers on its flagship Maggi instant noodles.
- Nestle moves HC against HUL for using its tagline in adFMCG major Nestle India Ltd has approached the Delhi High Court seeking to restrain rival Hindustan Unilever Ltd from using allegedly simil...
- Reliance Retail eyes Nestle tie-upThere have been reports that Nestle is looking to restructure its dairy business in India.
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