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MILLENNIAL TRAVEL MOTIVATIONS
Psychology says adults who save money in jars or piggy banks are not old-fashioned: Why physically seeing money grow gives the brain a sense of control and securityPsychology suggests that adults who save money in jars or piggy banks are rarely being old-fashioned. More often, they are responding to a ...
Psychology says adults who take the long way home aren't avoiding anyone. They're just giving one role time to end before another begins.The journey home offers a vital break. It provides a buffer zone, allowing minds to detach from work stress. This 'liminal space' is essent...
Dark tourism on the rise in India as Gen Z, millennials seek meaning beyond leisureIndians are increasingly visiting sites of tragedy and conflict for reflection. This trend, known as dark tourism, sees people seeking unde...
Exclusive concerts to dinners cooked by star chefs: Micro-vacation is the new travel trendYoung travelers, particularly Gen Z, are prioritizing exclusive and authentic experiences over traditional vacations, viewing travel as a f...
India’s rising middle class joins the $15 trillion global travel opportunityA new report by Boston Consulting Group reveals that global leisure travel spending is projected to triple by 2040, driven by emerging mark...
ET Snapchat Gen Z Index: How India's Gen Z-ers live, work and spend moneyThe ET Snapchat Gen Z Index reveals that Gen Z in India prioritizes ethical and local shopping, favouring brands like Myntra and H&M. They ...
89% Indian high net worth travellers planning to spend more in next 12 months: ReportThe Luxury Group by Marriott International's report highlights growing trends in luxury travel across Asia Pacific, driven by high-net-wort...
To improve productivity, leaders have to help millennials and Gen Z meet life goalsA recent report from Bajaj Allianz Life Insurance quantifies and highlights the change in these goals over the last few years. The report —...
Vocal for local: Indians turn environment lovers, prioritise spending on sustainable productsThe American Express Trendex report said that 97% want to spend money on sustainable items.
Indians not shy to spend more on best travel experience, some won't mind dipping into their savings for a tripMany travellers said that they would finance their travel using EMI/pay-later options.
Travelling, millennial style: 3.6 trips a year, loans to fund themMillennials are shortening their travel time and taking multiple 'microcations'.
Why 55+ generation should be a lucrative market for brandsSilver Surfers also have very clear life priorities: stay healthy, stay connected, love and be loved, and experience new things and travel....
Only one of five urban Indians has term insurance: StudyTerm insurance, despite being the most fundamental and cheapest form of financial protection, still lacks a significant uptake in urban Ind...
Beyond the classroom: For the footloose millennial, travel is part of educationNowadays, youngsters combine a vacation with a workshop to learn a new skill.
Traditional companies tweaking policies to engage millennialsAll big organisations are running after millennials, wooing them with contemporary and friendly policies.
Indians spend more on holidays, may lead in leisure and business travel in two yearsJapan, the US and Australia are the most visited countries by Indian travellers.
Millennials in India register on online travel agencies for exclusive deal: Expedia"Over 56% register with online travel agencies to avail exclusive discounts and 47% millennials do so to receive personalized packages and ...
Mobile travel sales in India likely to rise at 67.1% from 2017-20: Study57% of Indian digital travelers are most influenced by travel website reviews, posts and forums, especially in the case of millennials, the...
Unique F&B offerings, off-beat experiences - the 2017 traveller isn't ready to settle for lessAn increasing number of travellers are putting aside a share of their savings for unlocking destinations & locally-curated experiences.
Job security top priority for Indian millennials: ManpowerGroup surveyAccording to ManpowerGroup survey, they also rank holidays and time off, the opportunity for promotion and a flexible working environment a...