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MILLENNIAL SPENDING HABITS
Psychology says people who only like to buy clothes in stores and not online are not outdated: Why the brain still trusts touch more than algorithmsPsychology suggests that people who prefer buying clothes in physical stores are rarely being old-fashioned. More often, they are respondin...- Psychology says adults who save money in jars or piggy banks are not old-fashioned: Why physically seeing money grow gives the brain a sense of control and securityPsychology suggests that adults who save money in jars or piggy banks are rarely being old-fashioned. More often, they are responding to a ...
- Psychology says people who keep reading reviews before buying a product aren’t indecisive or stingy: Why some brains need extra certainty before buyingPsychology says the key takeaway is that many people are not necessarily worried about spending money, they are worried about making the wr...
- People who grew up without seatbelt laws, bicycle helmets, or parental supervision past the front door often describe their childhoods not as reckless but as unusually free, and many are still sorting out which of those things they believeResearch indicates a decline in children's independent activity is a key driver of falling mental wellbeing. This shift from unsupervised p...
- 20 months of bearish markets: One additional letter that tells you which 'cheap' stocks are actually cheapMost investors live by one ratio. That ratio that tells them all they want to know – or should one say all they want to hear? They open a s...
- Not at bars, not online: How Gen Z is finding love and friends at gyms and fitness classesDriven by a desire for genuine community, younger consumers across the UK and US are increasingly trading traditional nightlife for premium...
- ‘Your parents had pensions. You probably won’t’: CA warns millennials and Gen Z about delaying investmentsYoung earners today face a stark reality. Unlike their parents, they likely won't have pensions. With longer life expectancies, saving for ...
- Canadian billionaire Kevin O'Leary calls Gen Z 'idiots' for wasting money on coffee and sandwichesCanadian billionaire Kevin O'Leary urges young people to stop spending on daily coffee and sandwiches. He advises investing this money to b...
- Psychology says rewatching the same TV show again and again isn’t just comfort or laziness — It may reveal a hidden emotional needThe psychology behind rewatching the same shows suggests that the habit is often driven by emotional comfort, nostalgia and mental familiar...
- 24-year-old spent Rs 1.4 lakh to impress his friends—and then couldn’t afford dinner with them. Ankur Warikoo explains the cost of FOMOA 24-year-old spent Rs 1.40 lakh on a new iPhone, not for need but due to peer pressure, only to later admit he couldn't afford to dine wit...
- Millennial financing meets Gen Z ways: How India’s young are rewriting the money scriptIndia's millennials and Gen Z are reshaping the financial landscape with distinct approaches. Millennials prioritize stability and long-ter...
- India's credit card losses spike for millennials’ swipe-spend-default habitCredit card defaults among young millennials have increased, driven by BNPL schemes and e-commerce purchases on EMIs. Credit card outstandi...
- Digital lending in India witnesses big transformation, thanks to two specific borrower groupsAccording to Redseer Strategy Consultants, digital lending is projected to account for 5% of all retail loans by FY28, up from 1.8% in FY22...
- Indians are saving up to 20% on all lifestyle spends, travel among top categories: ReportA report by Multipl reveals that Indians are saving up to 20% on lifestyle spending, with travel being the preferred category for spendvest...
- Gen Z & millennials don't worry about saving, now spend more than they did before the pandemicYounger consumers are the ones opening their wallets.
- Millennials borrowed most for medical expenses, consumer durables in 2019: ReportThe report analysed the data of over four lakh loan applications. The loan applications received outline multiple data points and key insig...
- Live Life King Size!Recently I went to a couple of MBA colleges for pre placement talk. I also happened to conduct a few IAP sessions with the young first jobb...
- If you want to make money in stocks, make friends with the millennialsIndia is home to some 45 crore millennials, a good 35 per cent of its entire population.
- Millennials, take note! These small steps can help you create big wealthBorn between early 1980s and 1990s, millennials comprise major chunk of working population.
- Worst Millennial money habitsA generation that has enjoyed the benefits of the internet and a staggering growth in technology, their financial habits has always not bee...
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