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MILLENNIAL BUYERS
Psychology says people who keep reading reviews before buying a product aren’t indecisive or stingy: Why some brains need extra certainty before buyingPsychology says the key takeaway is that many people are not necessarily worried about spending money, they are worried about making the wr...- A mariner put 10% of her paycheck into SpaceX for 2 years, and as it goes public, she is not telling her net worthMaryellyn Musselman, a former SpaceX mariner, is holding onto her company shares ahead of its highly anticipated IPO. She invested 10% of h...
- Every '80s home had a velvet-lined box of silver flatware that never left the sideboard; now those sterling sets are the thrift-store kitchen find designers are hunting forThrift stores are witnessing a surprising surge in demand for vintage silver serving ware, with millennials and Gen Z leading the charge. T...
- Bitcoin’s biggest challenge isn’t the BTC USD price crash - here’s why most Americans still don’t own cryptoBitcoin ownership 2026 in US analysis: Despite Bitcoin's significant price drop, only 22% of Americans own cryptocurrency, with younger gen...
- For Gen Z diamonds are a personal style statement, not something they can tuck awayAs Millennials and Gen Z redefine luxury consumption in India, the natural diamond industry is evolving to meet their demand for individual...
- Speaking diamond: A buyer’s glossary for India’s new disclosure eraIndia's Bureau of Indian Standards (BIS) now mandates clear labeling for natural versus laboratory-grown diamonds, enhancing consumer trust...
- AI features influence 89% of smartphone buyers in India: Flipkart-Counterpoint studyArtificial intelligence now drives Indian smartphone buying decisions. Nearly 89% of users consider AI features important. Consumers are pr...
- Indians bet on gold, not on the necklace glitter for the first timeFor the first time, India's investment demand for gold surpassed jewellery consumption in the March quarter, reaching 82 metric tons compar...
- Netflix, Prime Video, Apple TV, HBO Max, Crunchyroll, Hulu steaming new movies, anime, series: Check full list with release datesNew movies, series, anime on Prime Video, Netflix, Apple TV, HBO Max, Crunchyroll, Hulu: The TV adaptation of Isabel Allende’ s beloved nov...
- Why B2B marketers need to think video first: key insights from the SaaS CMO CircleIn the latest episode of the SaaS CMO Circle podcast, top marketing thinkers from LinkedIn and Zoho reveal how B2B video content is engagin...
- What really persuades B2B buyers to buy? SaaS CMO Circle offers some vital cluesAt the SaaS CMO Circle, leading marketing thinkers from Adobe and LinkedIn shared new insights into how today’s tech buyers feel about B2B ...
- Akshaya Tritiya sees 30% volume drop in gold buying amid price spikeGold demand during Akshaya Tritiya dropped about 30% in volume as prices, up nearly 60% year-on-year, deterred large purchases. Buyers stay...
- Hyundai rolls out motorsports-inspired N Line brand to woo millennials“Younger buyers are different from a conventional buyer. Going forward, they may become the biggest set of the car-buying population, and h...
- Indian diamond retailers say sales are steadily increasing, led by millennialsDe Beers India said its sales in January this year were 14% higher than that in the year-ago month. Malabar Gold & Diamonds and NAC Jewelle...
- Nirmala Sitharaman is 100% right: Maruti's Bhargava joins the millennial debateThe main issue to Bhargava's mind is of a structural kind — cars are not affordable for common buyer anymore.
- Pre-owned car sales expected to grow 10 pc in 2019, millennials emerge biggest buyers: OLXAt 440 million, millennials comprise over a third of India's population, and nearly half of the total working population.
- Used car market to touch $25 billion by 2023: OLXAccording to online classifieds platform OLX, millennials are the driving force behind the growing pre-owned car market.
- Why using the right sales technology can be crucial to connect with buyersLinkedIn's first-ever edition of State of Sales- India Report shares the key take-ways and actionable insights for sales and marketing prof...
- Millennial buyers: Brands are betting on the new generation to keep the engine purringThe characteristics of millennial behaviour are already seeping through to older generations.
- Target Corp looking out for the millennial buyerFor India’s top technology firms chasing nearly $4-billion worth of outsourcing projects this year from some of the biggest retailers in th...
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