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Widening disparities, growing threats cloud global cybersecurity outlook: WEFThe World Economic Forum's Global Cybersecurity Outlook 2024 report, prepared in collaboration with Accenture, also flagged threats posed b...
Deepfakes deceive voters from India to Indonesia before electionsWith elections due in India, Indonesia, Bangladesh and Pakistan in the coming weeks, misinformation is rife on social media platforms, with...
Don't let Big Tech hide what it is doing to usWhy the European Union's ambitious new rules should be tweaked to allow journalists to access big tech data.
Don't let big tech hide what it is doing to usWe are living through an information revolution. The traditional gatekeepers of knowledge - librarians, journalists and government official...
You are likely paying more if buying from Ads onlineMicrotargeting, the ability to track people's online behavior and interests to deliver targeted ads, has turned out to be an unbeatable adv...
You’re likely paying more if buying from ads onlineThe ability to track people has turned out to be an unbeatable advantage for the online ad industry, which has grown to a $540 billion mark...
Twitter to relax ban on political adsTwitter, which was acquired by Elon Musk in October, had banned some forms of political advertising in 2019. At the time, the company argue...
Tech-savvy groups opposing Donald Trump use TikTok to sabotage US President's comeback rallyThe Trump campaign blamed the 'fake news media' for 'warning people away from the rally'.
‘Lage raho Kejriwal’ vs ‘Dil mein Modi’: How AAP & BJP are fighting digital poll warThe messaging for Delhi elections, says AAP’s social media head Ankit Lal, is “vote on the work our government has done in Delhi”. But he c...
We don’t need to be connected to read each other’s tweets: Alex Josephson, head of global brand strategy, TwitterIndia has been one of our fastest growing markets from a daily active user’s standpoint worldwide. Also, at the moment revenue for India is...
Investing while distracted in the Trump eraThis is obvious, but it needs to be said: Whatever your plan is, execute it.
Social media engineering: How Congress & BJP's war room are trying to woo voters in KarnatakaBoth the national parties are conducting their social media outreach in the state from tech-heavy war rooms, which also serve as hubs for c...
Jagan adopts Obama’s micro-strategy for pollsThis strategy is driven by detailed data analytics inputs from a 200-odd team from the Indian Political Action Committee (I-PAC) of politic...
Hi-tech sperm may deliver babies and buildingsAmong other uses, these robotic versions could change how in-vitro fertilization works.
GSK, PepsiCo, Godrej hit e-way, launching products online firstBeverage and snacks maker PepsiCo, too, has allocated 20% of its big-ticket advertising campaign around the IPL tournament on digital media.