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META REELS REVENUE
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...- Zee Entertainment sues Nykaa for using its songs in Instagram reels without licenceZee Entertainment has sued Nykaa's parent company, FSN E-Commerce Ventures, for using its songs in Instagram promotions without permission....
- Meta’s Q1 earnings show AI driving engagement, ad gains across platformsMeta's AI advancements are boosting user engagement and ad revenue significantly. Higher video consumption on Instagram and Facebook, coupl...
- Meta stock price, earnings and capital spending forecast: Meta revenue, layoffs, workforce changes, China deal setback, future outlook and investor concernsMeta stock price, earnings and capital spending forecast stayed in focus after Meta raised its capital spending outlook and reported strong...
- Meta lifts capital expenditure forecast, doubling down on AI pushMeta Platforms is significantly increasing its capital expenditure forecast to between $125 billion and $145 billion by 2026, doubling down...
- India’s mobile app revenue jumps 33% to $300 million, led by AI and short-form content surgeIndia's mobile app revenue surged 33% to $300 million in Q1, with non-gaming apps driving growth. Generative AI and short-drama platforms f...
- Meta poised to surpass Google in digital ad revenue for first time, report saysThe Instagram-owner's global net ad revenues are expected to reach $243.46 billion in 2026, ahead of Google's projected $239.54 billion, th...
- What is Instagram Plus? What we know about Meta’s latest subscription model testMeta is testing Instagram Plus, a subscription version of Instagram, in select markets. The move aligns with a wider industry shift towards...
- Meta adds translation support for Hindi, Portuguese in Facebook and Instagram reelsTranslated reels are automatically shown to viewers in their preferred language and are labeled as AI-translated. Meta plans to roll out ad...
- Instagram to make up more than half of Meta's US ad revenue in 2025, report showsInstagram is projected to generate over half of Meta's US ad revenue in 2024, driven by increased monetisation and the growing popularity o...
- India a key priority market; Reels, biz messaging supercharging growth: Meta's Sandhya DevanathanIn an interview with PTI, Meta India vice president Sandhya Devanathan said India is the leading market for short-form video Reels' watch-t...
- Meta's Reels revenue narrows in on TikTok, boosted by AIMeta revealed numbers that show Reels videos are growing rapidly among both users and advertisers and are quickly catching up to the ByteDa...
- Meta rallies as AI-powered ad sales drive 'monster' forecastThe Facebook owner was set to add over $70 billion to its market value, based on premarket movements, after strong second-quarter earnings ...
- Meta rallies as AI-powered ad sales drive 'monster' forecastMeta, the parent company of Facebook, saw its shares surge by almost 8% after a positive second-quarter earnings report. The rise in ad rev...
- India is ‘lighthouse country’ for Instagram Reels: Meta executiveMeta launched the short-from video platform Instagram Reels two years ago after TikTok was banned following border hostilities with China. ...
- Hook, line and sinker: Instagram crosses 2 billion users, Reels hits $3 billion annual revenue rateMeta CEO Mark Zuckerberg said Reels has registered 140 billion plays. Meanwhile, Instagram’s user base has crossed the two billion mark.
- Facebook to shut live shopping feature from October 1The users will still be able to use Facebook Live to broadcast live events, but they won't be able to create product playlists or tag produ...
- Meta will not take commission from creators until 2024Creators on Meta's platforms Facebook and Instagram will have another year to make money from the apps without sharing their earnings.
- Facebook launches Reels globally, betting on 'fastest-growing' formatThe company, which says video now accounts for half of the time people spend on Facebook, also announced new ways for creators to make mone...
- Time to log out: Facebook is losing millions of daily active users. Will Instagram be next?Facebook and, to a degree, Instagram have overcome challenges before, including data privacy disasters.
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