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MERCEDES EV STRATEGY
Mercedes-Benz India confident of sustaining growth on strong demand this yearThe premium car maker also said that a price increase was on the cards to deal with the impact of sustained pressure on Indian Rupee, among...- Tesla repositions Model Y in India to take on BMW, Mercedes EVsTesla has aggressively cut prices on its Model Y in India, aiming to compete with luxury rivals despite import duties. This strategic move ...
- India EV Boom 2026: Electric cars race ahead – until price, policy and reality hit the brakesIndia’s electric vehicle (EV) market 2026: India's electric vehicle sales are surging, driven by new models and growing acceptance. However...
- Benz it like Mercedes: Winner of India luxe ride race just beat Motown slowdown in styleMercedes-Benz India recorded its best-ever annual sales in FY25-26, defying a slowdown in the luxury car market. According to the company, ...
- Beijing auto show: Chinese EV makers target Europe’s luxury car turfChinese car makers are now targeting premium customers. Brands like Geely and Nio are launching advanced electric and hybrid vehicles. Thes...
- Boardroom on wheels: How MPVs have begun to speak a new language of luxury on Indian roadsThe growing popularity of the MPV among top executives and celebrities signals the arrival of a new trend -- one that is defined by practic...
- Porsche loses speed on a curvy roadPorsche AG's sales dropped significantly in the first quarter. China saw a steep decline in luxury spending, impacting deliveries. Model ch...
- EVs gain traction as share in car sales nears 5%, nearly doubling in a yearElectric vehicle sales in India are rapidly accelerating, nearly doubling their share in passenger car sales to 5% in the first half of FY2...
- Mercedes-Benz India launches EQS 580 4MATIC electric SUV starting at ₹1.41 crMercedes-Benz India has launched the locally produced EQS 580 4MATIC electric SUV, priced at Rs 1.41 crore. This marks the second locally p...
- Mercedes retreats to gas guzzlers as EVs fail to boost profitMercedes-Benz Group AG is adjusting its electric-vehicle goals due to weakening sales, opting for combustion engines longer. CEO Ola Källen...
- Mercedes-Benz India getting track ready for smooth electric driveThis is even as the company remains steadfast on meeting the mid-term target of EVs contributing 25% to its total sales by 2027, Mercedes-B...
- In pursuit of going all-electric by 2030, Mercedes Benz India offers attractive support to customersThe German premium carmaker had earlier shared its ambitious plan of targeting all-electric sales by 2030 "where markets allow". In line wi...
- Mercedes will not play on price but value in electric vehicles: India chief Santosh Iyer“For us, volume is not a strategy and it’s the outcome of what we do. As a luxury brand, we are measured by customer experience and profita...
- China to be centre of Mercedes-Benz 2025 EV sales drive, Automobilwoche saysBenz is making China, the world's top auto market, central to its next electric vehicle (EV) campaign starting in 2025, its CEO told German...
- Non-metros keep up with, at times overtake, big city EV demandThe growing availability of mass-market electric vehicles (EVs), improved charging infrastructure, and lower running costs mean that non-me...
- Mercedes-Benz re-opens booking of all-electric SUV EQC in India"Mercedes-Benz (India) dealers across the 50 cities and 94 locations, will be equipped with EQC trained manpower and equipment to offer a h...
- Mercedes set to unveil flagship electric sedan that boasts of 700 km of range beating Tesla's Model SThe April 15 debut of the EQS - the first Mercedes built on dedicated electric-car underpinnings - will mark a milestone for the brand that...
- Mercedes Benz to launch electric SUV EQC in April"We are introducing the EQC in the (Indian) market. We are quite bullish on this segment. What we see today is a GST advantage in selling f...
- Meet the man who steered Mercedes Benz back to pole position in IndiaRoland Folger led Mercedes to the top in India. The luxury car maker now has a 3-pronged strategy for the future.
- Meet the man who steered Mercedez Benz back to pole position in IndiaIndia's private equity industry is having quite a moment: big returns, high-profile departures, regulatory tailwainds and new money.
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