Jewellery shopping is a traditional affair around Diwali and Dhanteras, but business was a muted affair due to sharp rise in gold prices an...

Jewellery sites are investing in digital tools to replicate the offline buying experience using virtual try-ons, chatbot assistance and liv...

The phone’s been ringing off the hook for Meghna Saraogi, cofounder of Styledotme, a tech solution that caters primarily to jewellery compa...

Personalisation is a big buzzword. Various estores such as Aditya Birla-led abof.com and eyewear portal Lenskart.com offer virtual trial ro...