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MATCHA CULTURAL SIGNIFICANCE
Lean, local, and profitable: How 25-year-old coffee chain, Barista, is still winning and outpacing bigger rivalsThe coffee chain, which is currently operating in approximately 165 cities, including Sri Lanka and the Maldives, has introduced a range of...- Matcha is now a global wellness trend but what makes this Japanese tea ceremony drink different from regular green tea?Matcha, traditionally used in Japanese tea ceremonies, has exploded into a global wellness trend. Its popularity stems from its unique cult...
- Luxury has a new buzz, and it’s not from boozeModern travelers now prioritize health and wellness over traditional luxury symbols like alcohol. Hotels and airlines should adapt by offer...
- Yen for Japan: How Japanese culture is finding a new home in IndiaDriven by anime and cultural exchange, India's fascination with Japan is surging. From anime film festivals and Japanese cuisine to educati...
- Hotel brands innovate for discerning taste budsAs food and beverage (F&B) sales now make up nearly 50% of operational revenue for some hotels in India, leading brands are adopting innova...
- Romantic getaways to make Valentine week special: Let time sit still in Lelewatu Sumba; lazy lunch at a nomadic desert camp in MarrakechWe've rounded up 14 romantic destinations to make it special.
- Miami, Tokyo, Milan: A round- up of world's best cities for the perfect date on Valentine's DayFor a weekend getaway, head to the quaint mountain village of Kusatsu in Gunma.
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