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MARTECH JOBS INDIA
Groww's mixed Q2 report; Capillary’s comeback on listing dayGroww posted mixed numbers in its first results since listing. This and more in today’s ETtech Top 5.
Fractional CMOs: The part-time pros helping startups build big brands without full-time hiresIndian startups are increasingly hiring fractional CMOs to navigate complex marketing landscapes without the commitment of a full-time exec...
Planning a mid-career transition to marketing tech? Check out the in-demand roles, skills, and moreThe marketing technology (martech) sector is booming, creating opportunities for mid-career professionals with tech and non-tech skills. Pr...
Jingle AI the way: Advertising, marketing agencies tap AI opportunitiesWith the rapid rise of AI technology, advertising and marketing agencies as well as brands are at a new dawn of opportunities revolutionisi...
Dentsu looks to step up India play with tech, AI acquisitionsJapanese advertising giant Dentsu views India as crucial for its revenue potential and contributions to technology and innovation. The comp...
Martech jobs on the rise as digital avenues become prominent in marketingDigitalization has permeated all sectors, including marketing, which is now adapting to significant shifts in consumer behavior through the...
Top takeaways from AppsFlyer’s MAMA India: The Digital Bharat 2.0 event for startups and tech, product, marketing headsAppsFlyer’s MAMA India: The Digital Bharat 2.0 event that was held on December 2 in Mumbai brought together key stakeholders from the India...
5 Pillars to build a successful marketing career
Taking the guesswork out of digital-enabled business growth