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LOCALISED MARKETING
Britannia looks beyond biscuits, turns to regional tastes and festive campaigns to drive FMCG growthBritannia Industries is focusing on localised marketing to resonate with diverse Indian consumer preferences. The company has launched fest...- Mercedes plans bigger India play with greater localisation of partsMercedes-Benz plans to increase its local manufacturing efforts while expanding its supplier base in India. The luxury carmaker expects to ...
- LG Electronics shares jump 8% to 52-week high after Q2 results. Jefferies retains Buy, retains target priceLG Electronics India shares surged to a 52-week high after strong Q2FY27 results, with Jefferies retaining its Buy rating and Rs 1,950 targ...
- Pricol shares jump 8% after Q2 results; net profit rises 33% YoY to Rs 85 crorePricol shares rallied after the company reported strong Q2FY27 results, with consolidated net profit rising 33% and revenue increasing 35% ...
- Lenskart outlines roadmap for 25% Ebitda margin, says growth will take priorityIn its shareholders' letter for the July-September quarter, the company said its strategy centred on controlling the entire value chain, fr...
- EloElo eyes global expansion post $80 million fundraise, aims to build ‘Netflix of micro-drama’EloElo Group, the parent company of Story TV, successfully raised $80 million in a Series C funding round. The funding round was led by Hor...
- Emomee calls for stronger regulation of children’s digital contentEmomee, a children's entertainment company, emphasises the need for better regulation of digital content for young viewers. The company's f...
- Trump to launch nuclear attack against Iran? Ex-Fox presenter says US may be days away from strike, shares how it could affect India, oil and fertilisersUS conservative commentator Tucker Carlson claims Trump might consider a nuclear strike on Pickaxe Mountain in Iran. Allegations arise that...
- Tata Motors-Iveco will focus on building a global CV business: N ChandrasekaranTata Motors announced its acquisition of Iveco Group to enhance its global commercial vehicle operations. The $4.32 billion deal aims to im...
- Tata-Iveco combine eyes significant growth in volumes, revenues over next 5 years: ChandrasekaranTata Motors and Iveco Group expect significant growth in vehicle volumes, revenues and margins over the next five years following their com...
- Law firms draft special teams to help GCCs navigate India terrainMultinational companies expanding their global capability centres in India may face multiple regulatory and operational challenges going fo...
- Deep use cases vault India to ChatGPT’s top global market: OpenAI's India MDDuring a visit to India last year, the ChatGPT maker’s cofounder Sam Altman said that India was the fastest growing market for the frontier...
- OpenAI’s India user base doubles; Rapido GOV quadruplesHappy Tuesday! India has become ChatGPT’s largest market globally, with its user base doubling. This and more in today’s ETtech Morning Dis...
- Finmin pegs Q2 expansion at 7.35%,flags capital pressure over US yieldIndia’s economy is estimated to have grown 7.35% in the September quarter, supported by strong industrial output, GST collections, energy u...
- Hindustan Unilever to take calibrated price hikes as commodity inflation stays high, says CEO Priya NairHindustan Unilever has raised prices by around 7.5% in response to rising input costs across its portfolio. Despite these increases, consum...
- Hyundai Motor India's Q2 profit falls 24% as commodity costs blunt tax-cut boost to demandHyundai Motor India reported a profit drop of 24% in the second quarter due to increased raw material costs. Rising commodity prices for ma...
- Waaree Energies bets on US solar boom, expands local sourcing on data-centre growthWaaree Energies plans to significantly increase its solar module manufacturing capacity in the United States. The company aims to boost its...
- JLR starts local Defender production, cuts prices by up to Rs 34 lakhJaguar Land Rover has begun producing the Defender 110 at its Pune facility to serve Indian customers. This local production is expected to...
- Hyundai Motor India to hike production capacity to 1.14 mn units by 2030,boost localisationHyundai Motor India plans to raise annual production capacity to 1.14 million vehicles by 2030 and increase localisation to 92% by 2032 as ...
- Stellantis India targets to halve vehicle development time, boost localisationStellantis India plans to halve vehicle development time to approximately two years as part of its strategy. The company aims to increase l...
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