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LESS VIEWERSHIP DATA
Netflix shares tumble over 10% as slowing growth, less viewership data spook investorsNetflix recently saw a significant drop in its share prices following a forecast that indicated slower revenue growth. Additionally, the st...- Netflix tumbles as slowing growth, less viewership data spook investorsNetflix shares dropped significantly after forecasting slower revenue gains. The company also reduced its viewership data reporting frequen...
- Will Zee Entertainment’s FIFA World Cup deal turn the needle for its 3.3 crore shareholders?Zee Entertainment Enterprises pulled off a surprise win by securing India's broadcast and digital rights for multiple FIFA events through 2...
- SpaceX seeks a record $75 bn in stock market debutSpaceX plans a massive $75 billion share sale, valuing the company at $1.8 trillion. This move aims to fund ambitious projects like space-b...
- No broadcaster for World Cup? What FIFA’s India standoff could really costAs FIFA gears up for the 2026 World Cup, it encounters a broadcasting conundrum in India. Following a surge in online viewership during the...
- Donald Trump's second inauguration draws fewer viewers than Joe Biden’s 2021 ceremony, ratings drop significantlyDonald Trump’s second inauguration, held on January 20, 2025, experienced a significant drop in TV ratings when compared to the viewership ...
- Why TV audiences are tuning out the Tokyo Olympics?The viewership has fallen since 2016, as athletes compete in Japan when audiences are mostly asleep in US and Europe.
- Advertisers want new deals as Indian Premier League viewership dropsAccording to data by television ratings agency Broadcast Audience Research Council (BARC), an average 105 million unique viewers watched 17...
- BARC metrics under lens after alleged TRP racketBARC’s measurement system was once again in the spotlight after Mumbai’s police commissioner claimed on Thursday that the police had busted...
- Breaking records: 'Stranger Things' season 3 watched by 40 mn Netflix users in less than a week18 million viewers have completed watching the entire season in the 7 days since its release.
- Ads may now get more bang for buck in news channelsData suggests that news currently gives equal or better reach for ads than IPL, at much lower costs.
- Why Facebook’s biggest boondoggle is hyping videoAccording to a Wall Street Journal report, Facebook overestimated the attention videos got on its platform.
- Virat Kohli rules Indian TV screens tooAs India captain, he leads from the front, wears his passion on his sleeve, and under his captaincy, the Indian cricket team has acquired a...
- News Broadcasters’ Association questions BARC’s viewership dataNBA had alleged that the data for the new English news channel Republic TV was defective and that discrepancies have been noticed across ma...
- Pro Wrestling League-2 launches a powerful punch, audience cheerAccording to BARC viewership data shared by ProSportify, PWL-2 clocked an average rating of 0.44 per cent (India, 15+ years, male SEC A).
- TV viewers' club swells, time spent jumps tooAverage time spent per user has gone up 21% to 3 hours & 46 mins, while impressions increased 24 per cent to 25.2 billion in last one year,...
- Here is the inside story of the BARC-TAM dealBARC was being propelled as an alternate TV viewership measurement system to the incumbent, TAM Media Research.
- About 80 million of ISL’s viewers now from non-urban areas: StarRural and semi-urban India account for nearly half of the viewership of the ongoing second season of the Rupert Murdoch and Mukesh Ambani-p...
- Numbers say it all: Cricket, India’s biggest religion, fast losing followers; other sports making a markIn the past few years, television viewership for cricket has dropped 40% to a weekly 61 gross rating points (GRPs) in 2014 from 105 in 2008.
- General entertainment channels spend almost Rs 30 crore on creating New year contentNew Year may be about parties, but it's also about watching New Year programmes on TV, and there's a lot to look forward to on this 31st as...
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