Aditya Birla Group bets big on IPL boom, says media rights frenzy is far from overAditya Birla Group sees strong future growth for Indian sports. The group believes IPL media rights will keep increasing in value. This is ...
22 May, 2026, 07.08 AM IST
No broadcaster for World Cup? What FIFA’s India standoff could really costAs FIFA gears up for the 2026 World Cup, it encounters a broadcasting conundrum in India. Following a surge in online viewership during the...
18 May, 2026, 10.39 AM IST
JioStar logs Rs 3,210 crore profit in FY26 aided by growth in digital, sportsJioStar reported a significant net profit of Rs 3,210 crore for FY26, with operating revenue reaching Rs 31,048 crore. The entertainment ar...
24 Apr, 2026, 10.10 PM IST
IPL 2026 sees 3% dip in TV ad volumes in first two weeksTelevision advertising for the Indian Premier League saw a slight dip in early matches. Factors like a rain-hit game and reduced spending o...
11 Apr, 2026, 02.50 PM IST
Ban on real money gaming may york cricket revenuesA proposed ban on online games involving money is anticipated to significantly reduce advertising and sponsorship revenue for sports, parti...
21 Aug, 2025, 06.00 AM IST
JioStar posts Rs 581 crore net profit in Q1 driven by IPLJioStar, the RIL-Disney joint venture, posted a Q1FY26 net profit of ₹581 crore and ₹9,601 crore revenue, driven by IPL’s record performanc...
18 Jul, 2025, 09.06 PM IST
Jiohotstar closes in on Netflix, subscribers touch 300 millionJiohotstar's subscriber base reached 300 million, nearing Netflix's global numbers. The Tata IPL edition aided subscriber addition. Digital...
25 Jun, 2025, 11.37 AM IST
IPL 2025 ad revenue projected to hit $600 million due to rights consolidation: MPAIPL 2025 advertising revenue is projected to reach $600 million, a 50% increase from 2024, driven by the JioStar merger under Reliance Indu...
15 Apr, 2025, 11.31 PM IST
International brands tap IPL's potential to boost visibility, reachCricket in India is now a business opportunity. International brands are investing in the Indian market through IPL. JioStar's cricket broa...
14 Apr, 2025, 02.34 PM IST
Not just IPL players, TV viewership's in top form tooIPL 2025 saw its biggest-ever opening weekend on TV, recording a 39% viewership rise and breaking records with the Chennai Super Kings vs M...
27 Mar, 2025, 08.39 AM IST
IPL 2025 eyes record ₹4,500 crore in ad revenue as JioStar secures 32 sponsorsThe Indian Premier League 2025, starting Saturday, aims to set a new record in advertising revenue and increase paid subscriptions. JioStar...
23 Mar, 2025, 06.23 PM IST
IPL 2025 ad blitz intensifies as JioStar chases its ‘Super Bowl momentJioStar is launching the second edition of Brand Spotlight, focusing on advertising during the first six overs of IPL to maximize visibilit...
20 Mar, 2025, 04.08 PM IST
Ahead of IPL season, JioStar wants Jio, Airtel, and Vodafone Idea to bundle its subscription with data plansJioStar is negotiating with major telecom operators to bundle its streaming platform's subscriptions with their data plans ahead of IPL 202...
14 Mar, 2025, 12.28 PM IST
From Ambani's Campa to Dream11: JioStar's sponsors make a strong line-up for IPL 2025JioStar plans to captivate cricket fans and brands with a list of 20 sponsors for Tata IPL 2025. The season, running from March 22 to May 2...
12 Mar, 2025, 12.35 PM IST
JioStar secures 20 sponsors for IPL 2025JioStar is gearing up for IPL 2025 with 20 sponsors, including My11Circle, Google Search, and Amul. The tournament runs from March 22 to Ma...
12 Mar, 2025, 12.12 PM IST
It's game on: IPL Ad revenues may cross Rs 6,000 crore this yearThe Indian Premier League 2025 ecosystem is set to generate ₹6,000-₹7,000 crore in advertising revenue across TV, digital platforms, team s...
04 Mar, 2025, 02.47 PM IST
JioStar eyes strong ad revenue growth from IPL 2025 with multiple deals in placeJioStar targets 1 billion viewers for IPL 2025, planning to break previous ad sales records with multiple sponsors and expanded advertiser ...
03 Mar, 2025, 12.38 AM IST