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INFLUENCER ADVERTISING COMPLIANCE
Sebi proposes common advertising code for brokers, mutual funds, may allow celebrity endorsementsSebi has proposed a common advertising code for brokers, mutual funds, investment advisers and other regulated entities, aiming to simplify...
In FY26, 97% of violative ads were on digital platforms, 4/5ths of them on Meta: AsciNew data reveals digital platforms dominate problematic advertisements in the upcoming financial year. Meta alone is responsible for a sign...
Mumbai executive reveals adult website ad experiment after Meta ads became expensiveA Mumbai marketing executive has revealed that his company experimented with running advertisements on adult websites after rising costs on...
401(k) to gold IRA rollover 2026: Why investors are shifting retirement savings into physical gold protection?Retirement investors are rapidly searching for 401(k) to gold IRA rollover strategies as economic uncertainty grows across the United State...
India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
Online gaming companies seek a clear regulatory playfieldIndia's online gaming sector is approaching the Ministry of Electronics and Information Technology for guidance on new gaming rules. Compan...
Eli Lilly halts India obesity awareness campaign after regulatory scrutiny, seeks rules clarityEli Lilly halted its obesity awareness campaign in India. The nation's drug regulator cautioned the company about potential violations. The...
Most of India's top influencers not disclosing commercial tie-ups: ASCIThe self-regulatory body said digital platforms reported 97 per cent of the violative ads during the April-September 2025 period, with Meta...
Digital media accounted for 97% of ad violations in H1 FY26, illegal betting most violative categoryDigital media dominates India's advertising violations, with Meta platforms leading the surge. Illegal betting ads, often disguised, are a ...
Advertising council to use AI, ML tools to tackle digital challengesThe Advertising Standards Council of India is embracing technology. Its new chairman plans to use artificial intelligence to make ad regula...
Two-thirds of 'digital stars' on social media violating influencer guidelines: ASCIASCI found that 69% of India's top social media influencers breached advertising norms, exposing over 110 million followers to undisclosed ...
As new ad regime dawns, cos make over 5K avowalsMarketers in India have started implementing the self-declaration certificate (SDC) mandate for new ads since June 18. The ministry of info...
81% of ad violations were on account of misleading claims in FY24: ASCIASCI examined 10,093 complaints and investigated 8299 advertisements. The majority of violations were on account of misleading claims at 81...
Celebs and influencers will be held liable for misleading ads, warns Supreme CourtThe Supreme Court cautioned that celebrities, influencers, and advertisers face equal accountability for endorsing and disseminating mislea...
US Senate panel urges treasury department to make tech firms comply with sanctionsDemocratic US senator Mark Warner, who heads the Senate Intelligence Committee, wrote a letter to treasury secretary Janet Yellen in which ...
Digital media continues to be biggest source of ad violations: ASCIASCI observed a significant increase in ads directly violating the Drug and Magic Remedies Act of 1954, leading to the issuance of intimati...
ASCI's new academy to encourage 'responsible, progressive' advertisingThe academy, which will formally launch on August 28, looks to work with current and future industry professionals looking to understand ad...
Govt issues guidelines on brand endorsements by social media influencersThe guidelines titled "Endorsements Know-hows" have also been prepared to ensure that endorsements undertaken by such individuals are in co...
Former ASCI executive Shweta Purandare starts own boutique agencyThe agency will provide services like Advertising and related regulatory compliance, due diligence for celebrity endorsement and influencer...
Influencers may have to double check before pushing ads as Centre finalises guidelines for online endorsementsThe proposed rules could increase litigation on endorsers, including social media influencers, and raise their compliance burden, industry ...