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IMPULSE BUYING
Psychology says people who shop when they're stressed aren't always materialistic, their brains may be seeking emotional reliefPsychology suggests that people who shop during stressful periods are often seeking emotional comfort rather than material possessions.- Psychology says people who always make pros and cons lists aren’t confused, they may be enjoying analytical thinkingPsychology suggests that making pros and cons lists is often less about being indecisive and more about gaining clarity before making a cho...
- New phone, same salary: Why Indians need to stop falling for tech upgrade traps
- Psychology says people who spend their adult money on things they always wanted as kids aren't immature, they may be healing old emotional needsPsychology suggests that adults who spend money on things they always wanted as children aren't acting out of their age. Sometimes the grea...
- Fred Kelly’s timeless investing lessons: Why the crowd is usually wrongLegendary investor Fred C. Kelly argued that investment success depends more on mastering psychology than predicting markets. In his classi...
- Quote of the Day by Pope Francis: "The emptier a person’s heart is, the more he or she needs to..." A timeless reminder about fulfillment over possessions and why true happiness cannot be boughtQuote of the Day: Pope Francis' quote “The emptier a person’s heart is, the more he or she needs to buy, own, and consume" highlights the l...
- Quote of the day by Joel Greenblatt: "When it comes to long-term investing, doing “less” is often “more”Value investor Joel Greenblatt advises that less action yields more long-term investment gains. Patience and disciplined holding outperform...
- Upmarket invasion: How India's quick commerce giants are crowding out specialist gourmet playersIndian quick-commerce platforms are now targeting affluent households with premium products. This strategic shift aims to improve profitabi...
- You can leave your kids crores and still fail them, warns CA and explains why money alone doesn't secure family's futureChartered Accountant Nitin Kaushik emphasizes financial literacy for heirs. He states wealth erodes without knowledge of risk management an...
- George Goodman’s investing wisdom: Why sometimes the best move is to do nothingGeorge Goodman's classic book highlights investor psychology over pure logic. He stressed knowing oneself and avoiding crowd mentality for ...
- Psychology says people who save gift wrappers aren't cheap, they may see potential that others overlookPsychology suggests that people who save gift wrappers aren't trying to be cheap or save money. Sometimes what looks like saving paper is r...
- Break the cycle: How a simple 'no-buy' rule is beating inflation one impulse at a time
- Psychology says grocery shopping while hungry can affect more than the snack aisle; a 2015 study found hunger increased the acquisition of nonfood items, tooHunger prompts people to acquire more items, not just food. Studies show hungry individuals desire more nonfood objects like binder clips. ...
- Psychology says shoppers who drink coffee before heading into a store may spend more than they planned; Biswas et al.’ s 2022 experiments found caffeinated shoppers bought more items and spent moreA recent study reveals that caffeine consumption before shopping leads to more purchases. Shoppers consuming caffeinated beverages bought m...
- Protein & clean labels priorities in snacking; quick commerce fuelling healthy snacking: Farmley reportIndian consumers now prioritize protein content and natural sweeteners in their snack selections. Quick commerce and ingredient transparenc...
- LKP Securities’ top 3 picks: High-conviction breakout stocks targeting strong gainsPositive market sentiment is fueling selective stock opportunities, according to Rupak De of LKP Securities. He identifies Aegis Vopak, Lod...
- Psychology says people who carefully open a gift and keep the wrapper for future use aren't always just trying to save money: What this habit may reveal?Psychology says people who carefully open a gift and keep the wrapper for future use aren't simply trying to save paper. Psychology links t...
- Aries, Taurus, Gemini Horoscope Today for July 5, 2026: Major Career Breakthroughs, Wealth Gains and Relationship InsightsYour Daily Horoscope Today emphasizes the power of expanding your network, taking on leadership roles, and engaging in strategic overseas c...
- Aries, Taurus, Gemini Horoscope Today for July 4, 2026: Will Today Bring Success, Stability or New Beginnings?Your Daily Horoscope Today emphasizes professional progress, expanding networks, and strategic financial opportunities. It is a powerful da...
- Quote of the day by Fred C. Kelly: "We may forgive ourselves for owning a market dullard when the rest of the market is also in the doldrums, but it is disheartening to see one’s favorite resting as quietly as a castor-oil bottle while the rest of the market goes gaily upward"Investors often face the agony of watching their chosen stocks lag while the broader market soars. This frustration can lead to costly mist...
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