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HERBAL TOOTHPASTE
Dabur becomes 2nd largest player in oral care in Modern Trade channels: CEODabur has become the second-largest player in the oral care segment in modern trade channels, driven by growth in its Dabur Red Toothpaste ...- Indian FMCGs offer the taste and feel of nature in toothpastes and soapsConsumer preference is shifting towards natural and herbal ingredients in personal care products. The trend is prominent in toothpastes, ha...
- Covid impact: As nature unleashed its wrath, natural products topped the chartsIn the overall fast-moving consumer goods, toothpaste was one of the first segment that saw increased competition in the naturals space, es...
- Toothpaste sales see uptick following increase in demand for specific-use flavoursThe market is fast moving from generic all-in-one toothpastes to more need-based offerings such as whitening, mint & herbal flavours, and t...
- Patanjali eats into Colgate, HUL share in oral care spaceColgate’s overall share fell 210 basis points to 49.4% in year-to-March after key brands — Colgate Dental Cream, Active Salt and Cibaca — l...
- MNCs' bid to topple Patanjali in herbal oral care segment backfiresLike many other MNCs before them, Unilever and Colgate struggled with shifting consumer taste in India.
- Amway India forays into herbal oral care marketTo mark the entry into the herbal oral care market which is valued at Rs 1,980 crore, the company recently unveiled Glister Herbals toothpa...
- Ayurveda-based innovation helps Colgate launch similar products overseasVedshakti, launched nearly two years ago in India, was aimed squarely at the Baba Ramdev-led Patanjali Ayurved, which has challenged the mu...
- Colgate to piggyback on ayurveda for global innovationColgate had been steadily losing its market share in recent years with consumer taste increasingly shifting towards natural or herbal brand...
- Herbal brands like Baba Ramdev's Patanjali dent Colgate's toothpaste shareColgate’s share by value in the country’s Rs 7,500-crore toothpaste market stood at 49.9% in May — the latest month for which data is avail...
- New launches in ayurvedic segment help Colgate breathe life into salesLike many large consumer goods companies, Colgate had struggled with sluggish volume growth and shifting consumer taste towards natural or ...
- Market share of Baba Ramdev's Patanjali toothpaste trebles in one year"We are planning to launch new variants within Dant Kanti — including aloe vera, fresh active gel and red toothpaste," spokesperson at Pata...
- GST to level up MNCs’ playing field against Dabur, Patanjali in oral careHUL looks committed to passing on the net benefits from new tax rates to consumers.
- Ramdev's Dant Kanti bites into MNCs but makes Dabur shineIn fiscal year 2017, Dabur's flagship brand 'Dabur Red Paste', with a volume share of 8.5%, has emerged as the No. 3 toothpaste brand.
- Colgate’s hold over the oral care market slipsColgate’s share in India had consistently increased in the previous five years, but FY17 has been particularly bad for the Indian unit as i...
- Dabur Red toothpaste rides herbal wave, moves to 3rd slotWhile Colgate Dental Cream and HUL’s Close Up maintained their shares at the top two slots in the Rs 7,600-crore toothpaste category, Dabur...
- Taking note from Ramdev’s Patanjali Ayurved, Colgate plans to launch newer products in 'natural' spaceAggressive growth of Baba Ramdev’s Patanjali Ayurved in the oral care segment has made market leader Colgate-Palmolive take note for the fi...
- Colgate Palmolive India reverses from losing run, but upside may be limitedFrom its 52-week high of Rs 1,099, hit in April last year, the stock has fallen 23% partly on concerns over competition.
- Dabur sets up new manufacturing unit in NigeriaFMCG major Dabur has set up a new factory in Nigeria for manufacturing a range of toothpastes for the African market.
- Emami to come out with herbal toothpastePersonal care major Emami Ltd plans to foray into the $425-million toothpaste market with its own brand of herbal or ayurvedic toothpastes.
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