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HEALTHIER VARIANTS
Chips or chocolates, India's brands want you to pay more for a fitter youFrom millet chips and protein-rich chocolates to science-backed skincare, FMCG companies are increasingly premiumising everyday products to...- Healthy hair starts with a healthy scalp: Why scalp care should be your first haircare stepWe spend a lot of time thinking about our hair: the right conditioner, the right oil, the right treatment. But the thing that actually dete...
- Burnt-out Indonesians beat the blues with children's gamesIn Indonesia, a remarkable trend is emerging as adults turn back to their childhoods to combat modern stress. Engaging in traditional child...
- A new-age thirst for beverages is emerging as a key force in India's consumer goods marketBeverage industry in India: Indian companies are seeing strong growth in drinks like coffee, ready-to-drink options, and protein beverages....
- Low-fat products can fatten FMCG top boss’ package: Cos link nutrition goals with KRA in wellness driveMajor packaged foods companies like Nestle, ITC, Britannia, PepsiCo, and Danone are linking CEO and top executive KRAs with nutritional goa...
- Nestle India needs to up its game to justify premium valuationsThe profitability also suffered on account of inflationary prices of coffee and cocoa. The operating profit margin corrected by 100 bps to ...
- Wai Wai maker CG Foods set to cut salt by 10-25%: CEOThe move comes amid tighter regulation and heightened scrutiny on packaged foods. "What the government is doing (in terms of regulation) is...
- Food and beverage companies going heavy on diet product launches, campaigns"A combination of upcoming labelling guidelines and higher consumer demand for healthier products post Covid-19 is triggering new investmen...
- Tata Motors launches four variants of Nexon top trimsThese variants will also be offered in 'Dark' avatar, the company said, adding with bookings commencing on Monday, the new variants will be...
- Pre-pandemic purchasing habits unlikely to return anytime soon: ReportImmunity, hygiene and holistic wellness categories to influence India’s FMCG Industries in 2021 and technology will play an important role ...
- 52% say Covid variant-induced strong 2nd wave likely in IndiaSixty per cent believe that the new coronavirus variants have a role to play in the latest surge. Many citizens are again planning to obser...
- Coke launches Thums up no-sugarCoca-Cola VP marketing Vijay Parasuraman said Thums Up was the beverage maker's first home grown brand in a no-sugar variant.
- Noodle market now as slurpy as it was before Maggi crisisNew launches, safety pitch help noodles' June quarter sales rise to Rs 990 crore from Rs 190 crore in same period in 2015.
- Health foods market crosses Rs10,000 crore in revenueMilk food beverages contributed nearly half of the health products category with sales of Rs5,180 crore followed by healthy oils and multig...
- Real, Slice push fizzy drinks Coca-Cola and Pepsi out of top 5 beverage brands in modern tradeHealthier drinks are growing much faster than the aerated drinks segment that continue to post mid-single-digit growth of 4-6 per cent.
- ITC to expand Sunfeast Yippee into the atta-based variantThe officials said ITC will launch atta noodles next month, which will be priced at around 20 per cent premium taking the competition strai...
- Coca-Cola, Kellogg and PepsiCo move to accelerate sugar-free productsCoca-Cola has Diet Zero and Coke Zero in its portfolio in India, while PepsiCo and Kellogg are working on plans to introduce low-sugar or h...
- 'It's tough to maintain the priceline'Fritolay India managing director Manu Anand discusses the future plans of the company and the focus on health plank.
- Cadbury looks beyond chocolateCadbury is importing big brands from its global portfolio to prop up its sugar confectionery sales.
- PepsiCo to take a shot at healthPepsiCo seems to be trying to strike a balance. In the near future, the company is likely to have a 50:50 split between ‘fun for you’ produ...
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