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'Nao' is the time: Why Diageo India is backing this Indian craft gin producerAnand Virmani, Co-Founder & Master Distiller, Goa-based Nao Spirits & Beverages, explains how they marketed India’s first craft gin, Greate...- USL to acquire majority stake in Nao SpiritsDiageo India's acquisition of a majority stake in Nao Spirits is underway. The enterprise value is estimated at Rs 130 crore. This move fol...
- New cocktails raise the bar: Pubs experiment with exotic ingredients to boost on-trade channel salesBars in India are experiencing a cocktail renaissance, driven by premium liquor and innovative mixology. Unique cocktails featuring local a...
- Rising interest from high net worth individuals keep alcobev market in high spiritsIndia's alcoholic beverages market is gaining traction with mid-sized funding deals due to rising demand for craft beers, artisanal gins, a...
- Cannes 2024: From tender Malabar Parotta to fragrant Yakhni Pulao, the Cannes feast promises to be a foodie’s paradise!The festival's beverage offerings will feature a tantalizing selection, including the Indian Single Malt Godawan, Vodka infused with Mahaba...
- ET Awards for Corporate Excellence: Patiala peg or not, than Diageo's Hina Nagarajan for the toast India raising is premiumUnder her, the company renovated Signature and Royal Challenge Whisky, launched Royal Challenge American Pride Whisky, entered Indian malt ...
- Big gin makers double sales, take fight to small peersBig companies' traditional gin brands, including Bombay Sapphire, Jaisalmer, Beefeater and Big Ben, regained market share in 2022 according...
- Cricket, Kashmir Willow and broken bats: The story of ‘Asia’s best gin’Broken Bat, a gin aged with toasted Kashmir Willow, has been declared the best gin in Asia by The Gin Guide Awards 2023. The gin took nine ...
- The gin boom trying to change India, one distillery at a timeFrom Japan to Kenya, the world is awash in craft spirits movements, but the blossoming of gin in Goa offers more than a nod to shifting mar...
- Diageo invests Rs 45 crore to open its craft and innovation hub in GoaThe hub, spread across four acres, offers end-to-end capabilities addressing various requirements such as distillation capabilities for mal...
- Why Goa’s gins nearly all taste the sameThe Portuguese connection might make it appropriate that Goa has become the centre of India’s gin boom.
- Gin Genius: How Anand Virmani crafted a homegrown success story in ginIn calendar year 2021, Greater Than, which was launched in late 2017, doubled its sales over the previous year and became the largest selli...
- Indian Gin’s out of the bottle & it’s creating magicSmall handmade batches of local gin now account for nearly half of the mass-premium gin segment in the country that have sales of about 168...
- Cheers to that: India’s booming alco-bev industry seeing women breach the male bastionWomen’s presence in the industry is also bringing about diversity in marketing.
- G&T maker Salud Beverages gets funding from actor Rana DaggubatiThe investment comes barely a week after Nao Spirits, maker of Greater Than and Hapusa gins, raised $2 million in a series A funding round.
- Nao Spirits, maker of Greater Than and Hapusa gins, raises $2 million in Series A funding roundNao Spirits and Beverages aims to more than double its annual turnover in 2020-21 to $3 million, on the back of increased stay-at-home dema...
- Imported gin appeals to new-age drinkersBacardi's Bombay Sapphire is the dominant player in the premium imported gin segment with sales estimated at 21,000 cases this year, up fro...
- How the global revival of gin drinking is manifesting itself in IndiaIndia is the world’s fifth-largest gin consumer, though gin is small potatoes compared with whiskey and rum sales.
- How craft liquor startups are getting their blend rightFor startups brewing craft gins and whiskeys, raising funds and waiting for licenses are the challenges that slow business down
- The worst year for Indian booze was also its bestThe perception that Indian spirits are somehow inferior to foreign labels has been changing slowly but steadily, and 2017 was quite a water...
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