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GLOBAL SPORTS ENDORSEMENTS
The Messi economy: Life after Argentina is still big money for the 'Little Magician'Lionel Messi's brand value grows as his football career nears its end. His global recognition and consistent excellence attract major inter...- FIFA crisis timeline: From World Cup final to global standoffFIFA president Gianni Infantino proposed selling a stake in World Cup future which sparked global revolt. Regional confederations like UEFA...
- Gianni Infantino gets a lifeline with African support; UEFA retains FIFA boycott threatAfrican football leaders unanimously backed FIFA President Gianni Infantino's leadership. This support offers a boost as he seeks a fourth ...
- He is a basketball player, but his investment skills impress Warren Buffett: 'He’s a smart guy off the court'Legendary investor Warren Buffett has praised NBA icon LeBron James for his business acumen, saying he is "a smart guy off the court." Buff...
- Andy Burnham likely to remain pro-India if he becomes UK PM: Trade chief Harjinder KangUK's Trade Commissioner Harjinder Kang expressed confidence in continued strong India relations. He noted a broad cross-party consensus on ...
- Red light therapy is the latest fad for a glow-up as celebs swear by LED masksRed light therapy has emerged as one of the fastest-growing wellness trends, with celebrities, clinics and consumers turning to LED masks, ...
- India, New Zealand adopt Strategic Partnership Roadmap to 2030 with trade target of NZ$7 billionIndia and New Zealand established a Strategic Partnership, aiming for enhanced cooperation. They adopted a 2030 roadmap to guide joint acti...
- FIFA World Cup’s hidden scorecard: What fans don’t see, economics doesFIFA World Cup 2026 is a fascinating economic case study, revealing how football markets mirror financial ones. Dynamic ticket pricing, dri...
- Hyderabad Economic Forum 2026 brings together 500+ leaders at SAS ITOWER to chart the city’s next growth chapterHyderabad's economic future took center stage at the inaugural Hyderabad Economic Forum 2026, themed 'One City. One Vision. Infinite Possib...
- Cristiano Ronaldo vs Lionel Messi: Who leads the net worth race in 2026? Inside the billion-dollar rivalryFootball titans Cristiano Ronaldo and Lionel Messi have both entered the billionaire club, showcasing their immense global influence beyond...
- Lionel Messi Net Worth: How the Argentina legend amassed his fortune as he reaches 200 international appearancesLionel Messi achieved his 200th international appearance for Argentina, joining Cristiano Ronaldo and Bader Al-Mutawa as one of football's ...
- Meet Eileen Gu, 22-year-old Winter Olympian who earns $23 million a year, but just $100,000 from her sportEileen Gu has emerged as one of the highest-earning female athletes in the world, ranking just behind top tennis icons in Forbes’ 2025 list...
- Shohei Ohtani's Net Worth: Salary, Contracts and Endorsements - All you need to know about Dodgers superstarJapanese superstar Shohei Ohtani's net worth is estimated at $150 million as of 2025, fueled by his record-breaking $700 million Dodgers co...
- Indian sports ad revenues could touch ₹20k crore by ’25: GroupM ESPDiscussing the findings of GroupM ESP’s Sporting Nation Report 2023, Karnik said sports sponsorship revenue is expected to reach Rs 16,000 ...
- India Inc needs to invest more in sports at the grassroots level: Neeraj Chopra"There is a good amount of interest and sponsorships from corporate houses for athletes and sports players who have reached the top levels....
- Cricketer MS Dhoni chooses Coca-Cola’s Powerade for endorsement3 -year endorsement deal for sports drink pegged at about Rs 15 crore.
- There is a new set of sports stars on billboards nowTable tennis player Manika Batra was signed as the brand ambassador of global nutrition company Herbalife last week and two brands are in t...
- Virat Kohli hikes endorsement fee to Rs 5 crore/day, highest among Indian celebritiesVirat Kohli's fee earlier ranged between Rs 2.5 cr & Rs 4 cr a day. The increase comes as the renewal of his endorsement deal with PepsiCo ...
- Global sports stars score on desi brand pitchThe influx of non-Indian sportspersons increased from being around 25% of the total volume in 2009 to up to 40-45% of sportspersons used as...
- London Olympics 2012: Gagan Narang’s winning shot may hit bull’s-eye in advertisementsIndian shooter Gagan Narang may have won a bronze at the London Olympics, but back home it has assured him of a golden opportunity with res...
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