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GLOBAL BRAND CAMPAIGN
Banks court wealthy Indian diaspora in $50 billion deposit driveIndian banks are launching a global campaign to attract over $50 billion in deposits from the diaspora. This initiative aims to strengthen ...- Someone will define India's export excellence in 2026. Make sure it’s youWith India's exports hitting record highs, the Payoneer India Cross-Border Excellence Awards give the businesses driving that rise a stage ...
- This world cup, brand it like BeckhamTonight marks the beginning of the football World Cup, turning into an exciting dual-screen experience. Fans will be buzzing on their smart...
- Trump suddenly finds himself in a perfect storm. Can he survive it?Trump faces mounting challenges this summer, including legal setbacks, weak approval ratings and public anxiety over inflation and fuel pri...
- Engineering exports rise to $122 billion, emerge as India's largest export segmentThis remarkable growth, driven by government support and a diversified product basket, highlights the sector's resilience and global compet...
- For Gen Z diamonds are a personal style statement, not something they can tuck awayAs Millennials and Gen Z redefine luxury consumption in India, the natural diamond industry is evolving to meet their demand for individual...
- To bring the world, sell India better: The $200 million fix India needs to unlock a tourism windfallIndia's tourism sector faces challenges due to a near-zero overseas marketing budget. This has kept international arrivals below pre-pandem...
- World Environment Day 2026 theme, logo, significance, quotes, slogans and activities you can plan on June 5World Environment Day 2026 theme and logo: World Environment Day is observed globally on June 5. This United Nations campaign unites nation...
- Ola’s valuation crashes 99%; Snapchat India ad pushHappy Thursday! American investor Vanguard has slashed the fair value of Ola's parent company. This and more in today’s ETtech Morning Disp...
- Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
- Aishwarya Rai Bachchan roped in as global brand ambassador for JW MarriottJW Marriott has named Aishwarya Rai Bachchan its global brand ambassador. This partnership aims to connect with new luxury travelers. Bachc...
- Pepsico launches energy drink Adrenaline Rush, eyes mass-premium segmentPepsiCo has introduced its premium energy drink, Adrenaline Rush, to the Indian market. This move expands their beverage portfolio, offerin...
- Strique unveils self-learning AI platform that optimises D2C growth, revenue and ROAS at Meta dayStrique has launched an autonomous performance marketing execution platform for D2C brands, addressing the gap between knowing what to chan...
- More macro headwinds on the cards? Tackle them with core principles: 6 pharma stocks with upside potential of up to 28%There was a time when the Indian pharma story in the US was almost entirely about inspection risk. The US FDA would inspect a plant, a warn...
- HC ruling on Google keyword ads likely to reshape e-advertisingA Delhi High Court ruling has stopped Google from auctioning trademarked names as ad keywords. This decision impacts how companies advertis...
- From Wankhede prince to weary captain: Hardik Pandya’s turbulent IPL journey comes full circleHardik Pandya is reportedly leaving Mumbai Indians. He informed the franchise mid-season of his decision. This follows a difficult IPL 2026...
- Hollywood, Bollywood and AI: Who controls storytelling now?The landscape of entertainment is undergoing a dramatic transformation, thanks to artificial intelligence. Enhanced AI technologies are now...
- Global firms use AI at Indian hubs to bring more ad work in-houseGlobal companies are using AI in India to create advertisements. This technology helps them produce images and videos faster. Companies lik...
- From $22 billion to zero: Success, not failure, brought Byju downByju's, once a $22 billion edtech giant, has collapsed. Founder Byju Raveendran faces jail for contempt. The company's downfall stems from ...
- Picked wrong Melody? Parle Industries shares hit 5% upper circuit for 3rd dayParle Industries shares hit the 5% upper circuit for the third straight session after investors mistakenly linked the stock to Melody toffe...
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