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GEN Z RETAIL BEHAVIOR
Generative AI expanding role in shopping, to enable AI-led purchases: ReportGenerative AI is set to revolutionise consumer shopping, moving beyond discovery to completing transactions. Young shoppers, particularly G...
Is Gen Z too soft for the modern workplace? Here's why 'friction-maxxing' is essential for workplace skillsGen Z, embrace workplace friction for career growth. The article argues that technology has removed essential discomfort, hindering crucial...
Chinese proverb of the day: 'A Single Conversation with a Wise Man Is Worth a Month’s Study of Books' teaches how to learn life lesson in today's social media oriented eraChinese proverb of the day remains highly relevant in the age of Generation Z. While modern technology provides unlimited access to informa...
Psychology says people who always use GPS while driving even when they know the way are not forgetful: Why they trust certainty more than memoryPsychology suggests that people who always use GPS while driving are rarely forgetful. They are often responding to the way the modern brai...
Psychology says sisters who behave like mothers are not controlling: Why some girls naturally become the second parent in the familyPsychology suggests that sisters who often behave like mothers are rarely trying to control everyone around them. More often, they are resp...
Psychology says adults who eat bananas with a spoon are not weird: Why some people turn everyday eating into a comfort ritualPsychology suggests that adults who eat bananas with a spoon are rarely being strange or childish. More often, they are responding to funda...
Psychology says people who keep fidgeting with something in their hands are not distracted: Why the brain uses small movements to think, focus and calm itselfPsychology suggests that people who constantly fidget with objects in their hands are rarely being rude, distracted, or impatient. More oft...
Psychology says adults who get anxious when their phone battery drops below 50% are not overreacting: Why people treat smartphones like a safety blanketPsychology suggests that adults who become anxious when their phone battery drops below 50% are rarely overreacting. More often, they are r...
Psychology says adults who save money in jars or piggy banks are not old-fashioned: Why physically seeing money grow gives the brain a sense of control and securityPsychology suggests that adults who save money in jars or piggy banks are rarely being old-fashioned. More often, they are responding to a ...
Gen Z retires annual holiday, prefers weekend trips, short breaks: ReportIndian Gen Z is redefining travel, favouring frequent short breaks over single annual holidays. Research reveals 87% prefer trips under a w...
Aura farming, cooked, G.O.A.T and more: Billionaire Anil Agarwal tries Gen Z slang trend with his internsVedanta Chairman Anil Agarwal is making waves online by attempting to decode popular Gen Z slang with his interns. In a light-hearted video...
IPO-bound Advit Jewels plans 30 retail showrooms under Rambhajo brand in 3 yearsAdvit Jewels is set to expand its consumer reach by launching 30 new retail showrooms across India within the next three years. This expans...
Gen Z employee records details of client meeting on smartphone. When manager calls it disrespectful, an unexpected lesson on workplace etiquette followsA Gen Z employee's use of AI for meeting notes surprised her millennial manager. The manager explained that clients value visible signs of ...
Rusk Media raises Rs 100 crore Pre-Series C round led by Nazara TechnologiesRusk Media has secured Rs 100 crore in a Pre-Series C funding round led by Nazara Technologies, with participation from Info Edge Ventures,...
HR thought Gen Z candidate's email was a thank-you note after job interview. Then they read the next line...A Gen Z job applicant surprised a company by declining their offer before a decision was made. The candidate informed the firm they accepte...
African Proverb: 'If You Think You’re Too Small to Make a Difference, Try Spending the Night with a Mosquito' teaches powerful career lesson to Gen-Z youths, students and those who dare to dream bigAfrican Proverb of the Day teaches that size and status do not determine impact. Even the smallest actions and individuals can create signi...
Janasena woos Gen Z, eyes expansion beyond Andhra; backs Modi on delimitationJanasena Party, led by Pawan Kalyan, is planning to expand its presence across southern states by engaging youth and Gen Z. The party aims ...
Psychology says Gen Z hides feelings to avoid looking needy: Why double texting, confessing love or asking for clarity feels emotionally riskyPsychologists have identified a growing pattern often referred to as self-protective detachment. In today’s dating landscape, emotional res...
OnePlus expands beyond Nord with new N Series as competition intensifies in India's mid-premium smartphone marketOnePlus is launching its new N Series in India, targeting younger consumers and first-time buyers in the ₹18,000-₹25,000 price bracket. The...
Psychology says soft blocking hurts more than unfollowing because it is rejection without closure: Why Gen Z struggles when someone disappears without answersPsychology suggests that people tend to process difficult experiences more successfully when they can make sense of what happened and fit i...