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FORTIFIED FOODS INDIA
Chips or chocolates, India's brands want you to pay more for a fitter youFrom millet chips and protein-rich chocolates to science-backed skincare, FMCG companies are increasingly premiumising everyday products to...- Fueling Demand: Inside India’s ethanol mobility revolution in reverseIndia is launching an ambitious green mobility initiative. The country is establishing E100 fuel stations nationwide before flex-fuel vehic...
- From gym tubs to kitchen staples: Protein becomes India’s new food trendIndia's food market is seeing a surge in protein-enriched products. These items are moving beyond fitness enthusiasts to everyday consumers...
- Udaan’s pre-IPO top-up; Tata’s Assam chip hub test runHappy Monday! Udaan is in talks to raise fresh funds amid IPO talks. This and more in today's ETtech Morning Dispatch.
- India’s protein boom runs into a whey crisis as prices surge 4X, shortages loomIndia's demand for protein-rich foods is surging as health-conscious consumers embrace protein shakes, bars, and fortified snacks. This tre...
- How Asia-Pacific is fighting a fuel shock that could get worseAsian nations are grappling with prolonged energy supply strains due to the Middle East conflict, prompting governments to implement costly...
- ITC bets big on protein-rich foods, eyes fast-growing health segment marketITC Ltd is expanding its presence in the protein food segment as part of its health and wellness strategy. The company is introducing uniqu...
- Drug regulator oversight sought for nutraceuticals; NGO flags quality, pricing concernsA Gujarat NGO is pushing the government to regulate nutraceuticals like medicines. They cite concerns about product quality and unregulated...
- Centre to fully implement rice fortification programme before March 2024 targetThe government will implement fully rice fortification programme before the scheduled target of March 2024, a top food ministry official sa...
- J'khand govt to roll out scheme to distribute fortified rice under PDS; rights activists raise concernFood rights activists have raised concern over the 'Rice Fortification Scheme (RFS)', alleging that health impacts due to the consumption o...
- Phase-2 of fortified rice distribution starts; 90 high burden districts covered in April-MayThe first phase was started in October 2021 under which fortified rice was supplied through Integrated Child Development Services (ICDS) an...
- Cabinet approves scheme to distribute fortified rice under govt schemesThe entire cost of rice fortification - around Rs 2,700 crore per annum - would be borne by the government of India as part of food subsidy...
- Govt to supply fortified rice through ICDS, Mid-day Meal scheme from April"About 65 per cent of India's population consumes rice as a staple food. Fortification of rice is a cost-effective and complementary strate...
- Snapdeal packages to carry info stickers to spread awareness about '+F' markSnapdeal will use its digital channels to disseminate information about the benefits of fortified foods in daily diets and how consumers ca...
- Govt asks FCI to tie up with rice mills to boost supply of fortified riceAccording to Food ministry, "FCI has been asked to tie up with the rice mills in different regions for necessary investments in this regard...
- SJM opposes mandatorily fortified foodFSSAI has been organising awareness camps and making policy change to promote food fortification and address the challenge of micronutrient...
- FSSAI to set up food safety standards review panel"FSSAI will also look at ensuring that these food safety standards are complied by stakeholders in the food business through third party au...
- Brands make micro-nutrient value addition to get closer to customer and complianceFrom breakfast cereals, appetizers, meals to beverages, Indians are gradually getting their platters filled with vitamins and minerals as b...
- Monsanto eyes fortified foods to push India salesAgri-biotech giant Monsanto, having successfully put an estimated 8.6 million acres under Bt cotton this year, is now looking at India for ...
- It's a Vit-A splash in the panAfter adding vitamin A to atta, breakfast cereals, milk and jams, do we really need more of it while frying puris? Pushed by drug companies...
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