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FOOTBALL LEAGUE INVESTMENT
Live sports score big, keep fans glued across big & small screensIndia's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...
'Need to leave cricket behind & find sports that are relevant'Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...
From luring stars to hosting the World Cup, Saudi Arabia has spent billions to disrupt soccerSaudi Arabia is making waves in global football. Following a stunning World Cup upset, the nation attracted top stars like Cristiano Ronald...
Shah Rukh Khan nearly said no to IPL: Lalit Modi reveals the Jaipur story behind KKR’s birthLalit Modi shares how Bollywood star Shah Rukh Khan was initially hesitant to buy the Kolkata Knight Riders. Khan, a football fan, doubted ...
Zee secures FIFA World Cup broadcasting rightsZee Entertainment Enterprises has acquired media rights for the FIFA World Cup 2026 and 2030 in India. This move signals Zee's re-entry int...
Football emerges as India’s second-most popular sport after Cricket: NielsenFootball is now India's second-most popular sport among adults, trailing only cricket, according to new Nielsen research. The sport's popul...
Cricket fandom is already digital. Fan tokens could be the next movThink of these tokens as digital exclusive membership passes. Fans could buy them through Socios and unlock experiences tied to their favou...
Lionel Messi becomes second footballer after Cristiano Ronaldo to reach billionaire statusFootball legend Lionel Messi has officially become a billionaire. He joins Cristiano Ronaldo as the only footballers to reach this elite st...
World Cup could make football 'mainstream' in co-host CanadaCanada anticipates a cultural shift in sports with the upcoming World Cup. Football, the nation's most popular participatory sport, aims fo...
Would love to see Dhoni in European T20 Premier League, will miss Indian cricketers: Abhishek BachchanActor Abhishek Bachchan expressed a desire to see retired Indian cricketer Mahendra Singh Dhoni in the new European T20 Premier League. How...
EFL Championship table: Ryan Reynolds-owned Wrexham misses Premier League, Ed Sheeran's club Ipswich Town promoted to English soccer top-tierWrexham's dream of reaching the Premier League is over, for this season anyway. Ipswich is owned by U.S. investment group Gamechanger 20 Li...
India’s sports boom is just getting startedIndia is a major sports market, with cricket leading the way. The nation's sports economy is rapidly expanding. The focus now shifts to bro...
Trent Williams net worth: How rich is the offensive tackle after $50 million 49ers extension?San Francisco 49ers star Trent Williams has signed a two-year, $50 million contract extension, significantly increasing his career earnings...
Saudis now want sports to make money, clouding LIV Golf’s futureSaudi Arabia is reportedly scaling back its ambitious sports investments, including LIV Golf, shifting focus from cultural influence to fin...
FIFA cuts India media rights price to $35 million, still no takers for World CupsFIFA is struggling to sell media rights for the 2026 and 2030 World Cups in India. The governing body has significantly reduced its asking ...
Real-life Chak De India: Coach takes Rs 10 lakh loan, leads MP’s underprivileged girls to historic football qualificationA football coach from Madhya Pradesh has achieved a historic sporting feat. Param Ashawar invested personal loans to support the District R...
Indian football's forever mess: ISL crisis risks shattering sport's big dreamsIndian football faces an uncertain future as negotiations between the AIFF and FSDL stall over the master rights agreement for the ISL. Wit...